Sales & Marketingat Weber State University
Graduates earn $57,451/yr in their first year — about 5.0% above the national Sales & Marketing average. Base-case 10-year earnings $664K; scenarios range from $599K to $682K depending on AI disruption.
What this degree looks like at Weber State University
Weber State's program stands out nationally, a testament to its practical curriculum and strong connection to Utah's thriving economy. Ogden's strategic location, near Salt Lake City's "Silicon Slopes" and a robust manufacturing sector, creates significant demand for skilled sales professionals. This often translates into opportunities in business-to-business (B2B) sales, particularly for technical or specialized products, which typically offer higher compensation ceiling than retail-focused roles. You'll find graduates excelling in direct sales, account management, and even entrepreneurial ventures within the region's dynamic tech, outdoor recreation, and manufacturing industries. While AI is reshaping sales, your ability to build genuine relationships, negotiate strategically, and understand complex client needs will be invaluable. Focus on securing internships in consultative sales environments to develop these uniquely human skills and differentiate yourself.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Weber State University's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Sales & Marketing
How Weber State University stacks up against other schools offering this major.
Other top programs at Weber State University
Other highest-scoring programs offered at Weber State University, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Sales & Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Sales & Marketing trade programs on TradeSchoolOutlook →Frequently asked about Sales & Marketing at Weber State University
What does a 80/100 DegreeOutlook Score mean for Sales & Marketing at Weber State University?
At 80/100, this is a high-performing program. The DegreeOutlook Score combines earnings, AI resilience, and ROI — and this program delivers on all three.
Should I worry about AI if I study Sales & Marketing at Weber State University?
The 44% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is Weber State University one of the best schools for Sales & Marketing?
Among 26 Sales & Marketing programs, Weber State University's #5 position reflects consistently above-average results across earnings, ROI, and employment probability.