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Private Institution

Northwood University

Midland, MI northwood.edu 1,900 students

Northwood University's main campus is located in Midland, Michigan. The university is focused on business and management education, with programs spanning from business administration to automotive marketing. A distinctive aspect of Northwood is its automotive-related business programs, catering to a specific industry niche.

Programs
8
Analyzed in dataset
Earnings
$47,902
Average graduate, 1 yr after
Tuition
$33,000
Sticker price (est.)

Financial Aid

The sticker price is rarely what families actually pay. Northwood University's grant and scholarship aid lowers the net price for most income brackets. 25% of students receive Pell Grants; 66% take federal loans.

Key Insight

Average net price across income brackets is $24,985, roughly 24% lower than the published tuition.

Net Price by Family Income

Academic Year 2025
Income Bracket Avg Net Price 4-Year Net Cost
$0 – $30K $23,137 $92,548
$30K – $48K $21,931 $87,724
$48K – $75K $25,179 $100,716
$75K – $110K $25,556 $102,224
$110K+ $29,125 $116,500
Sticker price (no aid) $33,000 $132,000
Net price = tuition + fees + room & board minus grants and scholarships, by reported family-income bracket. Source: IPEDS Student Financial Aid survey via College Scorecard.

Programs at Northwood University

8 degree programs ranked by DegreeOutlook Score. Click any program for AI scenario analysis and 10-year earnings projections.

Degree Program DW Score 1-yr Earnings AI Risk ROI
Finance
Finance and Financial Management Services Compare across schools →
70
$56,940/yr Very High 5.2x
Specialized Sales & Marketing
Specialized Sales, Merchandising and Marketing Operations Compare across schools →
68
$64,100/yr High 5.0x
Accounting
Accounting and Related Services Compare across schools →
62
$45,217/yr Very High 4.4x
Management Science
Management Sciences and Quantitative Methods Compare across schools →
60
$54,298/yr Very High 3.1x
Business Administration
Business Administration, Management and Operations Compare across schools →
60
$51,943/yr High 3.8x
Public Relations & Advertising
Public Relations, Advertising, and Applied Communication Compare across schools →
47
$41,857/yr High 3.6x
Marketing Compare across schools →
45
$40,297/yr Very High 3.4x
Health & Physical Education
Health and Physical Education/Fitness Compare across schools →
32
$28,569/yr Moderate 3.3x

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