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Communications · Public Relations & Advertising Rank #183 of 183

Public Relations & Advertisingat Manhattan College

Graduates earn $26,502/yr in their first year — about 33.0% below the national Public Relations & Advertising average. Base-case 10-year earnings $389K; scenarios range from $391K to $376K depending on AI disruption.

Riverdale, NY Private nonprofit Bachelor's Degree
DegreeOutlook Score
26 AT RISK
27
Optimistic
30
Pessimistic
Earnings
$26,502
1-year post-graduation
ROI
0.3x
Earnings : tuition
10-yr Base
$389K
Cumulative base-case earnings
AI Risk
High
53% task exposure
Program Analysis

What this degree looks like at Manhattan College

While you're in the world's most dynamic media market, you're not at a target school for the top-tier agencies in Manhattan. Graduates from programs like this often compete against a flood of applicants from NYU, Columbia, and Fordham for the same entry-level roles. The communications industry in New York City is known for its "pay your dues" culture, where initial jobs as coordinators or assistants at smaller firms or non-profits often start with modest salaries before you can climb to the lucrative management positions listed. The high AI risk also signals that foundational, repetitive tasks are being automated, making a strong, human-centric portfolio and network more critical than ever.

Your key to succeeding from this program is aggressive, early-career hustle: secure multiple high-profile internships in Manhattan, even if it means a long commute from Riverdale.

AI Outlook Integration

Three scenarios, ten years out

Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.

Pessimistic
Mass Automation
$391K
10-year cumulative earnings
Scenario Score30/100
Earnings Multiple1.9x
Base Case
Moderate Integration
$389K
10-year cumulative earnings
Scenario Score26/100
Earnings Multiple1.9x
Optimistic
AI Augmentation
$376K
10-year cumulative earnings
Scenario Score27/100
Earnings Multiple1.9x
Earnings Trajectory

10 year projection

Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Manhattan College's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.

Career Paths

Where Public Relations & Advertising graduates typically work

Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.

1
Human resources managers
+5.0% 10-yr growth · 17,900 openings/yr
$140,030/yr
Moderate
2
Public relations managers
+5.0% 10-yr growth · 6,600 openings/yr
$138,520/yr
High
3
Training and development managers
+5.8% 10-yr growth · 3,800 openings/yr
$127,090/yr
High
4
Advertising and promotions managers
-2.2% 10-yr growth · 2,100 openings/yr
$126,960/yr
Moderate
5
Fundraising managers
+4.2% 10-yr growth · 3,600 openings/yr
$123,480/yr
High
6
Agents and business managers of artists, performers, and athletes
+8.7% 10-yr growth · 2,200 openings/yr
$96,310/yr
High
Source: BLS Occupational Employment & Wage Statistics, May 2024. AI exposure from OpenAI GPTs-are-GPTs and Felten AIOE research.
Compare & Explore

Peer schools offering Public Relations & Advertising

How Manhattan College stacks up against other schools offering this major.

Highest earnings
Syracuse University
NY · Private nonprofit
56
DW Score
$55K
1-yr earn
2.3x
ROI
Southern Methodist University
TX · Private nonprofit
52
DW Score
$52K
1-yr earn
2.0x
ROI
Brigham Young University
UT · Private nonprofit
71
DW Score
$51K
1-yr earn
26.4x
ROI
Top score
Miami University-Hamilton
OH · Public
72
DW Score
$51K
1-yr earn
26.2x
ROI
Miami University-Middletown
OH · Public
72
DW Score
$51K
1-yr earn
26.2x
ROI
Also at Manhattan College

Other top programs at Manhattan College

Other highest-scoring programs offered at Manhattan College, ranked by DegreeOutlook Score.

Consider the trade route

Not sure a 4-year degree is the right path? Trade programs in Public Relations & Advertising offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.

Compare Public Relations & Advertising trade programs on TradeSchoolOutlook →
FAQ

Frequently asked about Public Relations & Advertising at Manhattan College

What is the DegreeOutlook Score for Public Relations & Advertising at Manhattan College?

A score of 26/100 indicates below-average financial outcomes for Public Relations & Advertising. Earnings, ROI, or AI risk factors are pulling the score down.

Will AI replace Public Relations & Advertising careers?

With 51% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $390,561 in decade earnings vs $376,393 in the optimistic case — a meaningful gap.

Can you still earn well with Public Relations & Advertising from Manhattan College?

First-year earnings trail the national median, but starting salary isn't the full picture. Regional cost of living, career trajectory, and tuition cost all factor in. Check the five-year earnings data when available.