Sales & Marketingat CUNY Bernard M Baruch College
Graduates earn $41,897/yr in their first year — about 24.0% below the national Sales & Marketing average. Base-case 10-year earnings $653K; scenarios range from $590K to $670K depending on AI disruption.
What this degree looks like at CUNY Bernard M Baruch College
Baruch's strong reputation in the competitive New York City market provides a unique foundation for this program. While the initial earnings figures might seem modest compared to national averages, this often reflects the diverse entry points available within the dense NYC labor market. Graduates frequently leverage Baruch’s ties to enter varied industries like fashion, media, advertising, or financial services, where starting salaries can differ significantly from high-commission tech sales roles found in other regions.
The "high AI risk" designation highlights the potential for automation in transactional sales. However, successful Baruch alumni distinguish themselves through robust relationship-building, market analysis, and strategic client management — skills that AI will augment, not replace. Focus on internships offering exposure to complex B2B sales or specialized industry client portfolios, and cultivate a strong professional network to maximize your long-term earning potential.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to CUNY Bernard M Baruch College's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Sales & Marketing
How CUNY Bernard M Baruch College stacks up against other schools offering this major.
Other top programs at CUNY Bernard M Baruch College
Other highest-scoring programs offered at CUNY Bernard M Baruch College, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Sales & Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Sales & Marketing trade programs on TradeSchoolOutlook →Frequently asked about Sales & Marketing at CUNY Bernard M Baruch College
What does a 72/100 DegreeOutlook Score mean for Sales & Marketing at CUNY Bernard M Baruch College?
At 72/100, this is a high-performing program. The DegreeOutlook Score combines earnings, AI resilience, and ROI — and this program delivers on all three.
Should I worry about AI if I study Sales & Marketing at CUNY Bernard M Baruch College?
The 44% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is CUNY Bernard M Baruch College a good choice for Sales & Marketing despite lower starting pay?
Starting salary is one data point. If CUNY Bernard M Baruch College's tuition is significantly below average, the ROI calculation can still work — lower earnings paired with lower costs can be a reasonable trade.
What do students actually pay for Sales & Marketing at CUNY Bernard M Baruch College?
The 60% gap between sticker price and net cost means most students pay far less than $29,856. At a net cost of $11,912, the earnings multiple improves substantially.