Program Analysis
At $52,313 per year, Marketing graduates from Upper Iowa University earn slightly above the $45,450 national median. The premium is real but not dramatic.
At 7.2x the cost of in-state tuition, the ten-year earnings outlook represents a strong return. Not exceptional, but meaningfully positive.
AI risk is moderate — 54% task exposure — and the 10% scenario spread suggests disruption would dent but not destroy the earnings outlook.
The median debt load of $25,000 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.
Ranked #210 out of 502 programs, Upper Iowa University's Marketing offering sits in the upper half but doesn't break into the top tier.
Earnings growth is modest: $52,313 to $59,781 over five years (14% gain). This field may have a lower salary ceiling than high-growth professions.