Home Schools Saint Peter's University Marketing
Business · Marketing Rank #502 of 502

Marketingat Saint Peter's University

Graduates earn $18,709/yr in their first year — about 59.0% below the national Marketing average. Base-case 10-year earnings $369K; scenarios range from $374K to $352K depending on AI disruption.

Jersey City, NJ Private nonprofit Bachelor's Degree
DegreeOutlook Score
25 AT RISK
26
Optimistic
24
Pessimistic
Earnings
$18,709
1-year post-graduation
ROI
0.1x
Earnings : tuition
10-yr Base
$369K
Cumulative base-case earnings
AI Risk
Very High
57% task exposure
Program Analysis

What this degree looks like at Saint Peter's University

The financial outcomes for a marketing degree from Saint Peter's University suggest significant hurdles navigating the competitive NYC metro job market. Without a strong institutional pipeline to top-tier agencies or corporate marketing departments, graduates often contend with a vast pool of candidates from more specialized or highly-ranked programs. Many entry-level marketing roles in this region now demand specific digital proficiencies—like SEO, content marketing, or data analytics—that a generalist curriculum might not fully emphasize. Moreover, the "very high" AI risk for many marketing functions means that foundational tasks are increasingly automated, shifting demand towards strategic thinking and specialized technical skills. To truly succeed, you'll need to aggressively pursue multiple internships and build a robust portfolio demonstrating expertise in a niche like digital strategy or analytics, as relying solely on a general degree may lead to less strategic, lower-paying roles.

AI Outlook Integration

Three scenarios, ten years out

Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.

Pessimistic
Mass Automation
$374K
10-year cumulative earnings
Scenario Score24/100
Earnings Multiple2.3x
Base Case
Moderate Integration
$369K
10-year cumulative earnings
Scenario Score25/100
Earnings Multiple2.2x
Optimistic
AI Augmentation
$352K
10-year cumulative earnings
Scenario Score26/100
Earnings Multiple2.1x
Earnings Trajectory

10 year projection

Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Saint Peter's University's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.

Career Paths

Where Marketing graduates typically work

Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.

1
Marketing managers
+6.6% 10-yr growth · 34,300 openings/yr
$161,030/yr
High
2
Sales managers
+4.7% 10-yr growth · 49,000 openings/yr
$138,060/yr
Moderate
3
Advertising and promotions managers
-2.2% 10-yr growth · 2,100 openings/yr
$126,960/yr
Moderate
4
Fundraising managers
+4.2% 10-yr growth · 3,600 openings/yr
$123,480/yr
High
5
Web and digital interface designers
+7.0% 10-yr growth · 9,100 openings/yr
$98,090/yr
High
6
Business teachers, postsecondary
+5.7% 10-yr growth · 8,100 openings/yr
$97,270/yr
Moderate
Source: BLS Occupational Employment & Wage Statistics, May 2024. AI exposure from OpenAI GPTs-are-GPTs and Felten AIOE research.
Compare & Explore

Peer schools offering Marketing

How Saint Peter's University stacks up against other schools offering this major.

Highest earnings
University of Pennsylvania
PA · Private nonprofit
67
DW Score
$83K
1-yr earn
3.7x
ROI
Georgetown University
DC · Private nonprofit
64
DW Score
$75K
1-yr earn
3.1x
ROI
Bucknell University
PA · Private nonprofit
62
DW Score
$71K
1-yr earn
2.8x
ROI
Washington University in St Louis
MO · Private nonprofit
51
DW Score
$71K
1-yr earn
1.8x
ROI
Villanova University
PA · Private nonprofit
62
DW Score
$70K
1-yr earn
2.9x
ROI
Also at Saint Peter's University

Other top programs at Saint Peter's University

Other highest-scoring programs offered at Saint Peter's University, ranked by DegreeOutlook Score.

Consider the trade route

Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.

Compare Marketing trade programs on TradeSchoolOutlook →
FAQ

Frequently asked about Marketing at Saint Peter's University

What is the DegreeOutlook Score for Marketing at Saint Peter's University?

A score of 25/100 indicates below-average financial outcomes for Marketing. Earnings, ROI, or AI risk factors are pulling the score down.

Is Marketing at Saint Peter's University worth the student debt?

Median debt of $20,500 against $18,709/yr starting salary means roughly 1.1 years of earnings go to repayment. That's above average — financial aid and loan terms matter here.

Will AI replace Marketing careers?

With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $373,974 in decade earnings vs $352,418 in the optimistic case — a meaningful gap.

Can you still earn well with Marketing from Saint Peter's University?

First-year earnings trail the national median, but starting salary isn't the full picture. Regional cost of living, career trajectory, and tuition cost all factor in. Check the five-year earnings data when available.

Is Saint Peter's University a hidden gem for Marketing?

After financial aid, the average student pays $51,892 over four years — 68% below the $164,216 sticker price. That gap makes the ROI significantly better than published tuition suggests.