Marketing at Saint Leo University

Saint Leo, FL · Private nonprofit · Bachelor's Degree
35 /100
DegreeOutlook Score (Base Case)
35
Optimistic
35
Base Case
32
Pessimistic
Earnings $28,344/yr (-38% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 5.1x earnings multiple
Ranked #489 of 502 Marketing programs

Program Analysis

The earnings data for Saint Leo Marketing graduates suggests a challenging entry into the job market, likely reflecting the regional economic landscape. Central Florida isn't a primary hub for high-paying corporate marketing roles; instead, opportunities often gravitate towards tourism, hospitality, and local small businesses, which generally offer more modest starting salaries. Furthermore, a general marketing degree from a regional private institution may not always provide the specialized industry connections or advanced digital skill sets that command top-tier compensation in competitive markets. Graduates might find themselves in broader sales-adjacent roles or local agency positions rather than strategic brand management at large firms. To distinguish yourself and improve your earning potential, actively pursue internships with larger regional companies or remote roles that build specialized expertise in areas like data analytics, SEO, or advanced digital strategy.

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $592K $580K $524K
Earnings Multiple 5.2x 5.1x 4.6x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 35 35 32

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$113,440
4-Year Net Price (After Aid)
$73,868
35% less than sticker · See by income
Median Debt at Graduation
$24,244
10.3 months of Year 1 earnings
Reported Earnings (5 Year)
$56,277
99% growth from Year 1

About Saint Leo University

Saint Leo University accepts 72% of applicants — an open-access institution by design, serving 6,999 students in Saint Leo, FL. After financial aid, the average student pays $73,868 over four years — 35% below sticker price.

See all programs and financial aid at Saint Leo University →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

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Is a Trade Program a Better Fit?

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Saint Leo University?
A score of 35/100 indicates below-average financial outcomes for Marketing. Earnings, ROI, or AI risk factors are pulling the score down.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $524,416 in decade earnings vs $592,325 in the optimistic case — a meaningful gap.
Can you still earn well with Marketing from Saint Leo University?
First-year earnings trail the national median, but starting salary isn't the full picture. Regional cost of living, career trajectory, and tuition cost all factor in. Check the five-year earnings data when available.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →