Marketing at Concordia University-Saint Paul

Saint Paul, MN · Private nonprofit · Bachelor's Degree
54 /100
DegreeOutlook Score (Base Case)
55
Optimistic
54
Base Case
47
Pessimistic
Earnings $48,007/yr (6% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 5.6x earnings multiple
Ranked #278 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $566K $558K $508K
Earnings Multiple 5.7x 5.6x 5.1x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 55 54 47

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$100,000
4-Year Net Price (After Aid)
$70,264
30% less than sticker · See by income
Median Debt at Graduation
$17,694
4.4 months of Year 1 earnings
Reported Earnings (5 Year)
$61,078
27% growth from Year 1

Program Analysis

At $48,007 per year, Marketing graduates from Concordia University-Saint Paul earn slightly above the $45,450 national median. The premium is real but not dramatic.

The earnings-to-cost ratio of 5.6x signals a solid financial return — projected decade earnings comfortably exceed the tuition investment.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 10% gap from the optimistic case.

The median debt load of $17,694 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.

Ranked #278 of 502 Marketing programs, Concordia University-Saint Paul falls below the median. Stronger options exist, though cost and location may compensate.

Earnings grow from $48,007 to $61,078 over five years — a 27% increase that's moderate and in line with typical career progression.

About Concordia University-Saint Paul

With 75% of applicants admitted, Concordia University-Saint Paul prioritizes broad access, with a smaller student body of 2,786 in Saint Paul, MN.

See all programs and financial aid at Concordia University-Saint Paul →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at Concordia University-Saint Paul

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Concordia University-Saint Paul?
This program scores 54/100 — a respectable number in isolation, but it ranks in the bottom half of Marketing programs nationally. The field is competitive, and stronger options exist.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $508,186 in decade earnings vs $566,442 in the optimistic case — a meaningful gap.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →