Marketing at University of Washington-Seattle Campus

Seattle, WA · Public · Bachelor's Degree
69 /100
DegreeOutlook Score (Base Case) — assumes in-state tuition
70
Optimistic
69
Base Case
63
Pessimistic
Earnings $51,530/yr (13% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 13.4x earnings multiple (4.0x out-of-state)
Ranked #36 of 502 Marketing programs Top 10%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $702K $677K $593K
Earnings Multiple (In-State) 13.9x 13.4x 11.7x
Earnings Multiple (Out-of-State) 4.2x 4.0x 3.5x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 70 69 63

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)
$50,572
Out-of-state: $167,988 (4.0x ROI)
4-Year Net Price (After Aid)
$53,940
-7% less than sticker · See by income
Median Debt at Graduation
$15,000
3.5 months of Year 1 earnings
Reported Earnings (5 Year)
$81,356
58% growth from Year 1

Program Analysis

Graduates earn $51,530/yr, edging above the $45,450 national average for Marketing — a modest premium that suggests solid regional demand.

The 13.4x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.

AI risk is moderate — 54% task exposure — and the 16% scenario spread suggests disruption would dent but not destroy the earnings outlook.

At $15,000 in median debt against $51,530 in first-year earnings, graduates can expect to clear their loan balance in under six months of full earnings.

A #36 ranking out of 502 Marketing programs nationally puts University of Washington-Seattle Campus in the top 10% — a strong but not elite position.

Earnings growth from $51,530 to $81,356 over five years (58% increase) indicates that graduates in this field see meaningful salary progression.

About University of Washington-Seattle Campus

With a 43% acceptance rate, University of Washington-Seattle Campus is moderately selective, one of the larger campuses at 31,588 students in Seattle, WA.

See all programs and financial aid at University of Washington-Seattle Campus →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at University of Washington-Seattle Campus

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

How does University of Washington-Seattle Campus's Marketing program score?
This program scores 69/100, reflecting respectable but not exceptional financial outcomes for Marketing graduates.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →