Home Schools University of the Incarnate Word Communication and Media Studies
Communications · Communication and Media Studies Rank #613 of 613

Communication and Media Studiesat University of the Incarnate Word

Graduates earn $17,048/yr in their first year — about 51.0% below the national Communication and Media Studies average. Base-case 10-year earnings $504K; scenarios range from $469K to $506K depending on AI disruption.

San Antonio, TX Private nonprofit Bachelor's Degree
DegreeOutlook Score
15 AT RISK
15
Optimistic
12
Pessimistic
Earnings
$17,048
1-year post-graduation
ROI
1.8x
Earnings : tuition
10-yr Base
$504K
Cumulative base-case earnings
AI Risk
High
54% task exposure
Program Analysis

What this degree looks like at University of the Incarnate Word

While the career paths listed for this field have high earning potential, the data suggests that graduates from this specific program are not landing those top-tier roles. This is likely a story of local market dynamics and program focus. San Antonio has a vibrant economy, but it isn't a national hub for corporate communications, big media, or major ad agencies in the way that Austin or Dallas are. Graduates are more likely competing for a smaller pool of local nonprofit, small business, or public sector communications jobs. The program's less selective nature means you won't have the powerful alumni network or on-campus recruiting pipelines of a flagship state school. To beat these odds, your key action is to secure multiple, high-quality internships in a major Texas market before you graduate, even if it means commuting or working remotely.

AI Outlook Integration

Three scenarios, ten years out

Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.

Pessimistic
Mass Automation
$469K
10-year cumulative earnings
Scenario Score12/100
Earnings Multiple3.3x
Base Case
Moderate Integration
$504K
10-year cumulative earnings
Scenario Score15/100
Earnings Multiple3.5x
Optimistic
AI Augmentation
$506K
10-year cumulative earnings
Scenario Score15/100
Earnings Multiple3.5x
Earnings Trajectory

10 year projection

Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to University of the Incarnate Word's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.

Career Paths

Where Communication and Media Studies graduates typically work

Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.

1
Public relations managers
+5.0% 10-yr growth · 6,600 openings/yr
$138,520/yr
High
2
Fundraising managers
+4.2% 10-yr growth · 3,600 openings/yr
$123,480/yr
High
3
Communications teachers, postsecondary
+2.1% 10-yr growth · 2,700 openings/yr
$77,800/yr
Moderate
4
Editors
+0.6% 10-yr growth · 9,800 openings/yr
$75,260/yr
High
5
Writers and authors
+3.6% 10-yr growth · 13,400 openings/yr
$72,270/yr
Very High
6
Media and communication workers, all other
+2.7% 10-yr growth · 3,000 openings/yr
$71,770/yr
Low
Source: BLS Occupational Employment & Wage Statistics, May 2024. AI exposure from OpenAI GPTs-are-GPTs and Felten AIOE research.
Compare & Explore

Peer schools offering Communication and Media Studies

How University of the Incarnate Word stacks up against other schools offering this major.

Highest earnings
California Polytechnic State University-San Luis Obispo
CA · Public
61
DW Score
$62K
1-yr earn
14.1x
ROI
Cornell University
NY · Private nonprofit
50
DW Score
$62K
1-yr earn
2.4x
ROI
Ashford University
CA · Private for-profit
47
DW Score
$58K
1-yr earn
8.2x
ROI
CUNY Graduate School and University Center
NY · Public
61
DW Score
$58K
1-yr earn
19.7x
ROI
Boston College
MA · Private nonprofit
46
DW Score
$55K
1-yr earn
2.0x
ROI
Also at University of the Incarnate Word

Other top programs at University of the Incarnate Word

Other highest-scoring programs offered at University of the Incarnate Word, ranked by DegreeOutlook Score.

Consider the trade route

Not sure a 4-year degree is the right path? Trade programs in Communication and Media Studies offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.

Compare Communication and Media Studies trade programs on TradeSchoolOutlook →
FAQ

Frequently asked about Communication and Media Studies at University of the Incarnate Word

What does a 15/100 DegreeOutlook Score mean for Communication and Media Studies at University of the Incarnate Word?

At 15/100, the financial outlook is modest. Higher-scoring Communication and Media Studies programs exist, though non-financial factors may justify this choice.

What's the payoff timeline for a Communication and Media Studies degree from University of the Incarnate Word?

At $27,000 in median debt, graduates carry 19 months of starting salary in loans. Income-driven repayment plans may be relevant for many borrowers.

Should I worry about AI if I study Communication and Media Studies at University of the Incarnate Word?

The 55% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.

Is University of the Incarnate Word a good choice for Communication and Media Studies despite lower starting pay?

Starting salary is one data point. If University of the Incarnate Word's tuition is significantly below average, the ROI calculation can still work — lower earnings paired with lower costs can be a reasonable trade.