Arts & Media Management at University of Southern California

Los Angeles, CA · Private nonprofit · Bachelor's Degree · Arts, Entertainment,and Media Management
24 /100
DegreeOutlook Score (Base Case)
24
Optimistic
24
Base Case
16
Pessimistic
Earnings $26,975/yr (-6% vs median)
AI Risk High (52% exposed)
Job Market Very Large (135,000 openings/yr)
ROI 1.8x earnings multiple
Ranked #39 of 43 Arts, Entertainment,and Media Management programs

Program Analysis

This program places you in the heart of the global entertainment capital, granting unparalleled access to industry networks. However, the initial earnings trajectory can reflect the highly competitive, project-based nature of creative fields in Los Angeles; many entry-level management roles, even at prestigious firms or studios, prioritize experience and connections over immediate high salaries. You'll likely start by paying your dues in administrative or assistant roles at talent agencies, production companies, or arts organizations. The indicated AI risk highlights the evolving landscape. While AI can automate many routine tasks in scheduling, data analysis, and even content generation, your long-term success hinges on developing uniquely human skills: strategic vision, complex negotiation, talent relations, and fostering creative collaboration. Focus heavily on internships and networking from day one to build a robust professional pipeline that leverages USC's formidable alumni base.

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Arts & Media Management graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $485K $486K $453K
Earnings Multiple 1.8x 1.8x 1.7x
Probability of Field Employment 36% 32% 23%
DegreeOutlook Score 24 24 16

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$272,948
4-Year Net Price (After Aid)
$127,708
53% less than sticker · See by income
Median Debt at Graduation
$20,353
9.1 months of Year 1 earnings
Reported Earnings (5 Year)
$42,388
57% growth from Year 1

About University of Southern California

University of Southern California's 10% admission rate places it in the top tier of selectivity nationally, one of the larger campuses at 20,817 students in Los Angeles, CA. After financial aid, the average student pays $127,708 over four years — 53% below sticker price.

See all programs and financial aid at University of Southern California →

Top Career Paths

Managers, all other $136,550/yr
Agents and business managers of artists, performers, and athletes $96,310/yr
Producers and directors $83,480/yr
View all 5 career paths with salary ranges and AI risk →

Compare & Explore

Arts & Media Management at Other Schools

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Explore the Trade Alternative

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

How does University of Southern California's Arts & Media Management program score?
This program scores 24/100 — on the lower end for Arts & Media Management. Prospective students should carefully weigh costs against likely earnings.
How vulnerable is Arts & Media Management to AI automation?
AI won't 'replace' Arts & Media Management careers outright, but it is likely to reduce the number of job openings. We model 52% task exposure, which compresses field employment probability in our scenarios.
How affordable is Arts & Media Management at University of Southern California after financial aid?
Sticker price is $272,948, but the average net cost is $127,708 — a 53% discount. For students who qualify for aid, this program is considerably more affordable than it appears.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →