Program Analysis
Graduates earn $41,792/yr, roughly in line with the $45,450 national median for Marketing. The value proposition here depends on cost, not earnings.
The financial case is thin at 2.8x — decade earnings barely exceed the cost of attendance. The value proposition here is driven by factors beyond pure ROI.
Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 13% gap from the optimistic case.
Median debt of $22,696 represents roughly 7 months of the $41,792 starting salary — a manageable burden by most borrower standards.
Ranked #432 of 502 Marketing programs, University of Portland falls below the median. Stronger options exist, though cost and location may compensate.
Five-year earnings of $68,130 show a 63% jump from the $41,792 starting point — strong upward trajectory suggesting real career acceleration.