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Marketing at University of Phoenix-Texas

Dallas, TX · Private for-profit · Bachelor's Degree
54 /100
DegreeOutlook Score (Base Case)
55
Optimistic
54
Base Case
48
Pessimistic
Earnings $63,570/yr (40% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
Ranked #294 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption		 Base Case
Gradual AI		 Pessimistic
Aggressive AI
10-Year Earnings $612K $597K $537K
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 55 54 48
Median Debt at Graduation
$39,097
7.4 months of Year 1 earnings
Reported Earnings (5 Year)
$58,812
Small cohort — data may not reflect typical outcomes

Program Analysis

At $63,570 per year, Marketing graduates from University of Phoenix-Texas significantly outpace the $45,450 national average for this major, reflecting strong employer demand for this program's graduates.

AI risk is moderate — 54% task exposure — and the 12% scenario spread suggests disruption would dent but not destroy the earnings outlook.

The $39,097 debt-to-$63,570 income ratio translates to about 7 months of earnings. Standard loan terms should handle this comfortably.

At #294 out of 502 programs, University of Phoenix-Texas's financial outcomes for Marketing trail the majority of peers. The value case depends on other factors.

About University of Phoenix-Texas

a smaller institution with 20 students in Dallas, TX.

See all programs and financial aid at University of Phoenix-Texas →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Compare this program → View all 502 schools offering Marketing →

Marketing at Other Schools

University of Pennsylvania ($82,553) Georgetown University ($74,819) Bucknell University ($70,868) Washington University in St Louis ($70,819) Villanova University ($69,633) University of Illinois Urbana-Champaign ($69,273) Texas Christian University ($68,497) Boston College ($66,227)

Other Majors at University of Phoenix-Texas

Computer Software and Media Applications ($83,476) Computer Programming ($74,151) Finance and Financial Management Services ($70,963) Computer/Information Technology Administration and Management ($60,401) Computer and Information Sciences, General ($59,291) Business Administration, Management and Operations ($58,268) Human Resources Management and Services ($57,983) Accounting and Related Services ($51,405)

Consider the Trade Route?

Compare Marketing trade programs on TradeSchoolWorth →

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

How does University of Phoenix-Texas's Marketing program score?
A score of 54/100 reflects decent absolute metrics, but University of Phoenix-Texas trails the majority of Marketing programs on relative rankings. Context matters more than the raw number.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →