Marketing at Palm Beach Atlantic University

West Palm Beach, FL · Private nonprofit · Bachelor's Degree
41 /100
DegreeOutlook Score (Base Case)
42
Optimistic
41
Base Case
36
Pessimistic
Earnings $39,743/yr (-13% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 3.1x earnings multiple
Ranked #463 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $474K $476K $450K
Earnings Multiple 3.1x 3.1x 3.0x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 42 41 36

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$151,960
4-Year Net Price (After Aid)
$131,004
14% less than sticker · See by income
Median Debt at Graduation
$22,750
6.9 months of Year 1 earnings

Program Analysis

Palm Beach Atlantic University's Marketing program produces graduates earning $39,743/yr — within striking distance of the $45,450 national average for this field.

An earnings multiple of 3.1x means ten-year projected earnings exceed tuition, but not by a dramatic margin. Returns are positive but modest.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 5% gap from the optimistic case.

Median debt of $22,750 represents roughly 7 months of the $39,743 starting salary — a manageable burden by most borrower standards.

Ranked #463 of 502 Marketing programs, Palm Beach Atlantic University falls below the median. Stronger options exist, though cost and location may compensate.

About Palm Beach Atlantic University

A 88% acceptance rate means Palm Beach Atlantic University is accessible to most applicants, with a smaller student body of 2,427 in West Palm Beach, FL.

See all programs and financial aid at Palm Beach Atlantic University →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at Palm Beach Atlantic University

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Palm Beach Atlantic University?
A score of 41/100 indicates below-average financial outcomes for Marketing. Earnings, ROI, or AI risk factors are pulling the score down.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $450,226 in decade earnings vs $474,014 in the optimistic case — a meaningful gap.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →