Marketing at Ohio University-Chillicothe Campus

Chillicothe, OH · Public · Bachelor's Degree
72 /100
DegreeOutlook Score (Base Case) — assumes in-state tuition
73
Optimistic
72
Base Case
66
Pessimistic
Earnings $55,022/yr (21% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 24.9x earnings multiple (16.8x out-of-state)
Ranked #12 of 502 Marketing programs Top 5%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $633K $616K $550K
Earnings Multiple (In-State) 25.6x 24.9x 22.2x
Earnings Multiple (Out-of-State) 17.2x 16.8x 15.0x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 73 72 66

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)
$24,712
Out-of-state: $36,680 (16.8x ROI)
4-Year Net Price (After Aid)
$25,932
-5% less than sticker · See by income
Median Debt at Graduation
$23,416
5.1 months of Year 1 earnings
Reported Earnings (5 Year)
$72,872
32% growth from Year 1

Program Analysis

At $55,022 per year, Marketing graduates from Ohio University-Chillicothe Campus earn slightly above the $45,450 national median. The premium is real but not dramatic.

Every dollar of in-state tuition returns an estimated 24.9x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 13% gap from the optimistic case.

The median debt load of $23,416 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.

At #12 of 502 nationally, this is a top-5% Marketing program. Financial outcomes consistently outperform the vast majority of peers.

Earnings grow from $55,022 to $72,872 over five years — a 32% increase that's moderate and in line with typical career progression.

About Ohio University-Chillicothe Campus

a smaller institution with 777 students in Chillicothe, OH.

See all programs and financial aid at Ohio University-Chillicothe Campus →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

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For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Ohio University-Chillicothe Campus?
This program scores 72/100 — placing it among the stronger programs for Marketing nationally. The score reflects above-average earnings, manageable AI risk, and solid financial return.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $549,714 in decade earnings vs $632,666 in the optimistic case — a meaningful gap.
What makes Ohio University-Chillicothe Campus's Marketing program stand out?
Ranked #12 of 502 programs nationally, Ohio University-Chillicothe Campus lands in the top 5%. The ranking reflects a combination of graduate earnings, return on investment, and job market alignment.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →