Marketing at Manhattan College

Riverdale, NY · Private nonprofit · Bachelor's Degree
56 /100
DegreeOutlook Score (Base Case)
57
Optimistic
56
Base Case
50
Pessimistic
Earnings $49,398/yr (9% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 3.4x earnings multiple
Ranked #242 of 502 Marketing programs Top 50%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $723K $695K $606K
Earnings Multiple 3.6x 3.4x 3.0x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 57 56 50

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$203,400
4-Year Net Price (After Aid)
$107,524
47% less than sticker · See by income
Median Debt at Graduation
$26,000
6.3 months of Year 1 earnings
Reported Earnings (5 Year)
$83,045
68% growth from Year 1

Program Analysis

At $49,398 per year, Marketing graduates from Manhattan College earn slightly above the $45,450 national median. The premium is real but not dramatic.

At 3.4x tuition cost in decade earnings, the ROI is moderate. This program pays for itself, but it's not a financial slam-dunk.

The 16% difference between AI scenarios reflects partial automation exposure. Some Marketing career paths face displacement, but others in the field are more insulated.

At $26,000 against $49,398/yr in earnings, the debt burden is moderate. Most graduates should manage repayment without extended financial strain.

A #242 ranking among 502 Marketing programs places Manhattan College in the middle-to-upper range. Solid, not exceptional.

The $49,398-to-$83,045 earnings arc over five years reflects a 68% gain — well above average career growth for recent graduates.

About Manhattan College

With 78% of applicants admitted, Manhattan College prioritizes broad access, a smaller institution with 2,928 students in Riverdale, NY. After financial aid, the average student pays $107,524 over four years — 47% below sticker price.

See all programs and financial aid at Manhattan College →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at Manhattan College

Is a Trade Program a Better Fit?

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

What does a 56/100 DegreeOutlook Score mean for Marketing at Manhattan College?
At 56/100, Manhattan College's Marketing program delivers middling returns. School cost and personal fit become important decision factors.
Should I worry about AI if I study Marketing at Manhattan College?
The 54% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →