Specialized Sales & Marketingat Kent State University at Kent
Graduates earn $36,625/yr in their first year — right at the national average. Base-case 10-year earnings $560K; scenarios range from $516K to $567K depending on AI disruption.
What this degree looks like at Kent State
This Kent State program provides practical, operational skills for the dynamic sales and marketing landscape. You'll be well-prepared for immediate contributions in merchandising, sales support, or marketing coordination roles, often within Ohio's robust consumer goods, manufacturing, and retail sectors. The curriculum likely emphasizes direct application, making graduates attractive to regional employers seeking individuals who can quickly contribute to revenue generation and customer engagement. While some routine tasks in these fields face automation, the human element of building relationships and understanding market needs remains vital. To truly thrive, focus on developing strong interpersonal communication, negotiation, and strategic thinking skills during your studies, as these abilities will elevate your career trajectory beyond entry-level positions.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Kent State's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Specialized Sales & Marketing
How Kent State stacks up against other schools offering this major.
Other top programs at Kent State
Other highest-scoring programs offered at Kent State, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Specialized Sales & Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Specialized Sales & Marketing trade programs on TradeSchoolOutlook →Frequently asked about Specialized Sales & Marketing at Kent State
What does a 56/100 DegreeOutlook Score mean for Specialized Sales & Marketing at Kent State University at Kent?
At 56/100, Kent State University at Kent's Specialized Sales & Marketing program delivers middling returns. School cost and personal fit become important decision factors.
Should I worry about AI if I study Specialized Sales & Marketing at Kent State University at Kent?
The 43% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is Kent State University at Kent one of the best schools for Specialized Sales & Marketing?
Among 42 Specialized Sales & Marketing programs, Kent State University at Kent's #10 position reflects consistently above-average results across earnings, ROI, and employment probability.