Home Schools Johnson & Wales University-Providence Specialized Sales & Marketing
Business · Specialized Sales & Marketing Rank #41 of 42

Specialized Sales & Marketingat Johnson & Wales University-Providence

Graduates earn $27,168/yr in their first year — about 26.0% below the national Specialized Sales & Marketing average. Base-case 10-year earnings $525K; scenarios range from $489K to $529K depending on AI disruption.

Providence, RI Private nonprofit Bachelor's Degree
DegreeOutlook Score
32 AT RISK
32
Optimistic
32
Pessimistic
Earnings
$27,168
1-year post-graduation
ROI
2.0x
Earnings : tuition
10-yr Base
$525K
Cumulative base-case earnings
AI Risk
High
46% task exposure
Program Analysis

What this degree looks like at Johnson & Wales University-Providence

The outcomes for this specialized program suggest a challenging path in a competitive field. Johnson & Wales’ reputation leans heavily into hospitality, which means their recruiting pipelines and industry connections for sales and merchandising may not be as robust as broader business schools. Graduates often enter roles in retail sales, visual merchandising, or sales support, which are valuable but typically offer lower starting salaries and slower growth compared to more strategic marketing or B2B sales positions. The Providence labor market, while stable, may not generate a high volume of premium roles for this specific specialization. Additionally, many operational aspects of merchandising and sales are increasingly susceptible to automation, impacting long-term career security. You’ll need to actively seek out high-impact internships and network aggressively to differentiate yourself and navigate these dynamics effectively.

AI Outlook Integration

Three scenarios, ten years out

Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.

Pessimistic
Mass Automation
$489K
10-year cumulative earnings
Scenario Score32/100
Earnings Multiple3.0x
Base Case
Moderate Integration
$525K
10-year cumulative earnings
Scenario Score32/100
Earnings Multiple3.3x
Optimistic
AI Augmentation
$529K
10-year cumulative earnings
Scenario Score32/100
Earnings Multiple3.3x
Earnings Trajectory

10 year projection

Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Johnson & Wales University-Providence's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.

Career Paths

Where Specialized Sales & Marketing graduates typically work

Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.

1
Marketing managers
+6.6% 10-yr growth · 34,300 openings/yr
$161,030/yr
High
2
Models
-0.5% 10-yr growth · 1,200 openings/yr
$89,990/yr
Low
3
First-line supervisors of non-retail sales workers
0.0% 10-yr growth · 24,800 openings/yr
$84,130/yr
High
4
Securities, commodities, and financial services sales agents
+3.3% 10-yr growth · 38,100 openings/yr
$78,140/yr
High
5
Market research analysts and marketing specialists
+6.7% 10-yr growth · 87,200 openings/yr
$76,950/yr
High
6
Sales representatives, wholesale and manufacturing, except technical and scientific products
+0.3% 10-yr growth · 114,800 openings/yr
$66,780/yr
High
Source: BLS Occupational Employment & Wage Statistics, May 2024. AI exposure from OpenAI GPTs-are-GPTs and Felten AIOE research.
Compare & Explore

Peer schools offering Specialized Sales & Marketing

How Johnson & Wales University-Providence stacks up against other schools offering this major.

Highest earnings
Northwood University
MI · Private nonprofit
68
DW Score
$64K
1-yr earn
5.0x
ROI
Saint Joseph's University
PA · Private nonprofit
64
DW Score
$57K
1-yr earn
3.2x
ROI
Marist College
NY · Private nonprofit
61
DW Score
$47K
1-yr earn
3.4x
ROI
Ferris State University
MI · Public
64
DW Score
$47K
1-yr earn
10.2x
ROI
Top score
Fashion Institute of Technology
NY · Public
72
DW Score
$43K
1-yr earn
26.9x
ROI
Also at Johnson & Wales University-Providence

Other top programs at Johnson & Wales University-Providence

Other highest-scoring programs offered at Johnson & Wales University-Providence, ranked by DegreeOutlook Score.

Consider the trade route

Not sure a 4-year degree is the right path? Trade programs in Specialized Sales & Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.

Compare Specialized Sales & Marketing trade programs on TradeSchoolOutlook →
FAQ

Frequently asked about Specialized Sales & Marketing at Johnson & Wales University-Providence

How does Johnson & Wales University-Providence's Specialized Sales & Marketing program score?

This program scores 32/100 — on the lower end for Specialized Sales & Marketing. Prospective students should carefully weigh costs against likely earnings.

How vulnerable is Specialized Sales & Marketing to AI automation?

AI won't 'replace' Specialized Sales & Marketing careers outright, but it is likely to reduce the number of job openings. We model 43% task exposure, which compresses field employment probability in our scenarios.

Why are Specialized Sales & Marketing earnings lower at Johnson & Wales University-Providence?

Lower starting pay at Johnson & Wales University-Providence may reflect local labor market conditions rather than program quality. Many graduates see convergence with national averages within 3-5 years.