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Marketing at Elmhurst University

Elmhurst, IL · Private nonprofit · Bachelor's Degree
52 /100
DegreeOutlook Score (Base Case)
53
Optimistic
52
Base Case
47
Pessimistic
Earnings $40,074/yr (-12% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 4.4x earnings multiple
Ranked #309 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption		 Base Case
Gradual AI		 Pessimistic
Aggressive AI
10-Year Earnings $758K $726K $628K
Earnings Multiple 4.6x 4.4x 3.8x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 53 52 47

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$166,512
4-Year Net Price (After Aid)
$84,252
49% less than sticker · See by income
Median Debt at Graduation
$18,750
5.6 months of Year 1 earnings
Reported Earnings (5 Year)
$81,964
105% growth from Year 1

Program Analysis

Elmhurst University's Marketing program produces graduates earning $40,074/yr — within striking distance of the $45,450 national average for this field.

The 4.4x return on tuition is positive but not overwhelming. Financial outcomes depend on keeping costs close to in-state rates.

AI risk is moderate — 54% task exposure — and the 17% scenario spread suggests disruption would dent but not destroy the earnings outlook.

Loan repayment is a non-issue here — $18,750 in median debt clears quickly against $40,074 in annual earnings.

At #309 out of 502 programs, Elmhurst University's financial outcomes for Marketing trail the majority of peers. The value case depends on other factors.

Earnings growth from $40,074 to $81,964 over five years (105% increase) indicates that graduates in this field see meaningful salary progression.

About Elmhurst University

A 76% acceptance rate means Elmhurst University is accessible to most applicants, a smaller institution with 2,954 students in Elmhurst, IL. The average net cost of $84,252 over four years represents a 49% discount from published tuition.

See all programs and financial aid at Elmhurst University →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Compare this program → View all 502 schools offering Marketing →

Marketing at Other Schools

University of Pennsylvania ($82,553) Georgetown University ($74,819) Bucknell University ($70,868) Washington University in St Louis ($70,819) Villanova University ($69,633) University of Illinois Urbana-Champaign ($69,273) Texas Christian University ($68,497) Boston College ($66,227)

Other Majors at Elmhurst University

Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing ($73,820) Computer Science ($72,910) Accounting and Related Services ($59,734) Finance and Financial Management Services ($57,171) Business Administration, Management and Operations ($49,771) Teacher Education and Professional Development, Specific Levels and Methods ($48,105) Teacher Education and Professional Development, Specific Subject Areas ($46,789) Communication and Media Studies ($41,423)

Is a Trade Program a Better Fit?

Compare Marketing trade programs on TradeSchoolWorth →

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

How does Elmhurst University's Marketing program score?
A score of 52/100 reflects decent absolute metrics, but Elmhurst University trails the majority of Marketing programs on relative rankings. Context matters more than the raw number.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →