Program Analysis
While the career paths listed show high potential, the earnings data reflects the reality of launching a communications career from a smaller, regional institution. Your first job out of Dillard will likely be in the New Orleans or Gulf Coast market, which has fewer large corporate headquarters and a smaller media landscape than hubs like New York or Atlanta. This means entry-level salaries for roles in local PR, non-profit communications, or social media management are often lower than the national benchmark. Dillard provides a strong, supportive HBCU experience, but its recruiting pipelines are more regional than national. To overcome this geographic disadvantage, your key action is to aggressively pursue remote internships with national companies *while you are still in school*. This builds a resume and network that transcends the local job market, opening doors to higher-paying opportunities right after graduation.