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Marketing at Central Connecticut State University

New Britain, CT · Public · Bachelor's Degree

DegreeOutlook Score (Base Case) — assumes in-state tuition

Optimistic

Base Case

Pessimistic

Earnings $39,477/yr (-13% vs median)

AI Risk Very High (54% exposed)

Job Market Very Large (204,300 openings/yr)

ROI 11.7x earnings multiple (5.7x out-of-state)

Ranked #230 of 502 Marketing programs Top 50%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$596K	$584K	$527K
Earnings Multiple (In-State)	12.0x	11.7x	10.6x
Earnings Multiple (Out-of-State)	5.8x	5.7x	5.1x
Probability of Field Employment	50%	44%	32%
DegreeOutlook Score	57	56	51

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)

$49,840

Out-of-state: $102,944 (5.7x ROI)

4-Year Net Price (After Aid)

$65,740

-32% less than sticker · See by income

Median Debt at Graduation

$21,500

6.5 months of Year 1 earnings

Reported Earnings (5 Year)

$62,449

58% growth from Year 1

Program Analysis

Graduates earn $39,477/yr, roughly in line with the $45,450 national median for Marketing. The value proposition here depends on cost, not earnings.

Every dollar of in-state tuition returns an estimated 11.7x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 12% gap from the optimistic case.

Median debt of $21,500 represents roughly 7 months of the $39,477 starting salary — a manageable burden by most borrower standards.

At #230 of 502 Marketing programs, Central Connecticut State University scores above the median — competitive but not a standout.

Five-year earnings of $62,449 show a 58% jump from the $39,477 starting point — strong upward trajectory suggesting real career acceleration.

About Central Connecticut State University

Central Connecticut State University accepts 76% of applicants — an open-access institution by design, enrolling 7,670 students in New Britain, CT.

See all programs and financial aid at Central Connecticut State University →

Top Career Paths

Marketing managers $161,030/yr

Sales managers $138,060/yr

Advertising and promotions managers $126,960/yr

View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at Central Connecticut State University

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Central Connecticut State University?

A score of 56/100 puts this program in competitive territory — solid outcomes, though not at the top of the Marketing field.

Will AI replace Marketing careers?

With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $526,807 in decade earnings vs $596,136 in the optimistic case — a meaningful gap.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →