Program Analysis
At $70,868 per year, Marketing graduates from Bucknell University significantly outpace the $45,450 national average for this major, reflecting strong employer demand for this program's graduates.
An earnings multiple of 2.9x means the program roughly breaks even in financial terms over ten years. Non-financial factors need to justify the investment.
AI risk is moderate — 54% task exposure — and the 18% scenario spread suggests disruption would dent but not destroy the earnings outlook.
The median debt load of $26,000 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.
Ranked #146 out of 502 programs, Bucknell University's Marketing offering sits in the upper half but doesn't break into the top tier.
The five-year earnings trajectory from $70,868 to $98,141 shows 38% growth, reflecting steady but unremarkable salary progression.