Marketing at American Public University System

Charles Town, WV · Private for-profit · Bachelor's Degree
67 /100
DegreeOutlook Score (Base Case)
68
Optimistic
67
Base Case
61
Pessimistic
Earnings $53,578/yr (18% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 16.5x earnings multiple
Ranked #61 of 502 Marketing programs Top 25%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $565K $556K $507K
Earnings Multiple 16.8x 16.5x 15.1x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 68 67 61

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$33,600
Median Debt at Graduation
$31,530
7.1 months of Year 1 earnings
Reported Earnings (5 Year)
$62,057
16% growth from Year 1

Program Analysis

At $53,578 per year, Marketing graduates from American Public University System earn slightly above the $45,450 national median. The premium is real but not dramatic.

With a 16.5x return on in-state tuition over ten years, the financial case for this program is compelling by virtually any measure.

The 10% difference between AI scenarios reflects partial automation exposure. Some Marketing career paths face displacement, but others in the field are more insulated.

At $31,530 against $53,578/yr in earnings, the debt burden is moderate. Most graduates should manage repayment without extended financial strain.

American Public University System ranks #61 among 502 Marketing programs, placing it in the top 5% nationally by our financial outcomes measure.

The limited growth from $53,578 to $62,057 over five years suggests earnings in this field plateau relatively early in one's career.

About American Public University System

serving a student body of 38,976 in Charles Town, WV.

See all programs and financial aid at American Public University System →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at American Public University System

Explore the Trade Alternative

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

What does a 67/100 DegreeOutlook Score mean for Marketing at American Public University System?
At 67/100, American Public University System's Marketing program delivers middling returns. School cost and personal fit become important decision factors.
Should I worry about AI if I study Marketing at American Public University System?
The 54% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is American Public University System one of the best schools for Marketing?
Among 502 Marketing programs, American Public University System's #61 position reflects consistently above-average results across earnings, ROI, and employment probability.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →