Specialized Sales & Marketing at University of North Texas

Denton, TX · Public · Bachelor's Degree · Specialized Sales, Merchandising and Marketing Operations
60 /100
DegreeOutlook Score (Base Case) — assumes in-state tuition
60
Optimistic
60
Base Case
58
Pessimistic
Earnings $39,787/yr (9% vs median)
AI Risk High (43% exposed)
Job Market Very Large (499,600 openings/yr)
ROI 12.2x earnings multiple (6.4x out-of-state)
Ranked #6 of 42 Specialized Sales programs Top 25%

Program Analysis

Your choice of UNT for Specialized Sales, Merchandising, and Marketing Operations places you in a strong position within a competitive field. The program’s standing is significantly bolstered by its location in the thriving Dallas-Fort Worth metroplex. This region is a powerhouse for corporate headquarters, major retail operations, and a burgeoning tech sector, all demanding skilled professionals in sales, marketing, and supply chain logistics. The curriculum likely emphasizes practical, career-ready skills and strong industry connections, preparing you for roles in B2B sales, brand management, retail operations, or even financial services sales, which are all abundant locally. Employers actively recruit from programs like UNT’s to fill vital positions in this dynamic market. To truly maximize your potential in a field experiencing technological shifts, proactively seek out internships and develop strong analytical and communication skills, ensuring you can adapt and lead in evolving sales and marketing environments.

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Specialized Sales & Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $553K $547K $506K
Earnings Multiple (In-State) 12.4x 12.2x 11.3x
Earnings Multiple (Out-of-State) 6.5x 6.4x 6.0x
Probability of Field Employment 50% 45% 35%
DegreeOutlook Score 60 60 58

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)
$44,656
Out-of-state: $84,976 (6.4x ROI)
4-Year Net Price (After Aid)
$57,408
-29% less than sticker · See by income
Median Debt at Graduation
$21,250
6.4 months of Year 1 earnings
Reported Earnings (5 Year)
$56,709
43% growth from Year 1

About University of North Texas

A 72% acceptance rate means University of North Texas is accessible to most applicants, one of the larger campuses at 33,680 students in Denton, TX.

See all programs and financial aid at University of North Texas →

Top Career Paths

Marketing managers $161,030/yr
Models $89,990/yr
First-line supervisors of non-retail sales workers $84,130/yr
View all 11 career paths with salary ranges and AI risk →

Compare & Explore

Specialized Sales & Marketing at Other Schools

Other Majors at University of North Texas

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What does a 60/100 DegreeOutlook Score mean for Specialized Sales & Marketing at University of North Texas?
At 60/100, University of North Texas's Specialized Sales & Marketing program delivers middling returns. School cost and personal fit become important decision factors.
Should I worry about AI if I study Specialized Sales & Marketing at University of North Texas?
The 43% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is University of North Texas one of the best schools for Specialized Sales & Marketing?
Among 42 Specialized Sales & Marketing programs, University of North Texas's #6 position reflects consistently above-average results across earnings, ROI, and employment probability.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →