Specialized Sales & Marketing at Texas Christian University

Fort Worth, TX · Private nonprofit · Bachelor's Degree · Specialized Sales, Merchandising and Marketing Operations
44 /100
DegreeOutlook Score (Base Case)
44
Optimistic
44
Base Case
41
Pessimistic
Earnings $42,712/yr (17% vs median)
AI Risk High (43% exposed)
Job Market Very Large (499,600 openings/yr)
ROI 2.2x earnings multiple
Ranked #26 of 42 Specialized Sales programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Specialized Sales & Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $517K $515K $481K
Earnings Multiple 2.3x 2.2x 2.1x
Probability of Field Employment 50% 45% 35%
DegreeOutlook Score 44 44 41

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$228,880
4-Year Net Price (After Aid)
$134,124
41% less than sticker · See by income
Median Debt at Graduation
$17,750
5.0 months of Year 1 earnings
Reported Earnings (5 Year)
$52,239
22% growth from Year 1

About Texas Christian University

Texas Christian University accepts 43% of applicants, balancing access with selectivity, serving 10,919 students in Fort Worth, TX. Financial aid reduces the effective four-year cost to $134,124 — 41% less than the list price.

See all programs and financial aid at Texas Christian University →

Top Career Paths

Marketing managers $161,030/yr
Models $89,990/yr
First-line supervisors of non-retail sales workers $84,130/yr
View all 11 career paths with salary ranges and AI risk →

Compare & Explore

Specialized Sales & Marketing at Other Schools

Other Majors at Texas Christian University

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What does a 44/100 DegreeOutlook Score mean for Specialized Sales & Marketing at Texas Christian University?
At 44/100, the financial outlook is modest. Higher-scoring Specialized Sales & Marketing programs exist, though non-financial factors may justify this choice.
Should I worry about AI if I study Specialized Sales & Marketing at Texas Christian University?
The 43% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →