Specialized Sales & Marketing at Eastern Michigan University
Ypsilanti, MI · Public · Bachelor's Degree · Specialized Sales, Merchandising and Marketing Operations
DegreeOutlook Score (Base Case)
45
Optimistic
45
Base Case
44
Pessimistic
Earnings
$33,121/yr (-10% vs median)
AI Risk
High (43% exposed)
Job Market
Very Large (499,600 openings/yr)
ROI
8.1x earnings multiple
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Specialized Sales & Marketing graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $506K | $505K | $473K |
| Earnings Multiple | 8.2x | 8.1x | 7.6x |
| Probability of Field Employment | 50% | 45% | 35% |
| DegreeOutlook Score | 45 | 45 | 44 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition (Sticker)
$62,040
Median Debt at Graduation
$29,000
10.5 months of Year 1 earnings
Reported Earnings (5 Year)
$47,884
45% growth from Year 1
About Eastern Michigan University
Eastern Michigan University has a 81% acceptance rate, making it broadly accessible, with a mid-sized student body of 10,751 in Ypsilanti, MI.
See all programs and financial aid at Eastern Michigan University →Top Career Paths
Marketing managers
$161,030/yr
Models
$89,990/yr
First-line supervisors of non-retail sales workers
$84,130/yr
Compare & Explore
Specialized Sales & Marketing at Other Schools
Other Majors at Eastern Michigan University
Consider the Trade Route?
Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.
Frequently Asked Questions
How does Eastern Michigan University's Specialized Sales & Marketing program score?
This program scores 45/100 — on the lower end for Specialized Sales & Marketing. Prospective students should carefully weigh costs against likely earnings.
How vulnerable is Specialized Sales & Marketing to AI automation?
AI won't 'replace' Specialized Sales & Marketing careers outright, but it is likely to reduce the number of job openings. We model 43% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →