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General Sales at Weber State University

Ogden, UT · Public · Bachelor's Degree · General Sales, Merchandising and Related Marketing Operations

DegreeOutlook Score (Base Case) — assumes in-state tuition

Optimistic

Base Case

Pessimistic

Earnings $57,451/yr (5% vs median)

AI Risk High (44% exposed)

Job Market Very Large (499,600 openings/yr)

ROI 26.0x earnings multiple (9.7x out-of-state)

Ranked #5 of 26 General Sales programs Top 25%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to General Sales graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$682K	$664K	$599K
Earnings Multiple (In-State)	26.7x	26.0x	23.4x
Earnings Multiple (Out-of-State)	10.0x	9.7x	8.8x
Probability of Field Employment	49%	44%	35%
DegreeOutlook Score	81	80	76

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)

$25,564

Out-of-state: $68,336 (9.7x ROI)

4-Year Net Price (After Aid)

$42,888

-68% less than sticker · See by income

Median Debt at Graduation

$17,500

3.7 months of Year 1 earnings

Reported Earnings (5 Year)

$81,451

42% growth from Year 1

Program Analysis

Graduates earn $57,451/yr, roughly in line with the $54,790 national median for General Sales. The value proposition here depends on cost, not earnings.

With a 26.0x return on in-state tuition over ten years, the financial case for this program is compelling by virtually any measure.

The 12% difference between AI scenarios reflects partial automation exposure. Some General Sales career paths face displacement, but others in the field are more insulated.

With first-year pay of $57,451 far exceeding the $17,500 median debt, the payback timeline is measured in months, not years.

Weber State University ranks #5 among 26 General Sales programs, placing it in the top 5% nationally by our financial outcomes measure.

A 42% earnings increase from $57,451 to $81,451 over five years is solid — not a moonshot, but evidence of normal career advancement.

About Weber State University

serving 15,619 students in Ogden, UT.

See all programs and financial aid at Weber State University →

Top Career Paths

Sales representatives, wholesale and manufacturing, technical and scientific products $100,070/yr

Business teachers, postsecondary $97,270/yr

First-line supervisors of non-retail sales workers $84,130/yr

View all 11 career paths with salary ranges and AI risk →

Compare & Explore

General Sales at Other Schools

Other Majors at Weber State University

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What does a 80/100 DegreeOutlook Score mean for General Sales at Weber State University?

At 80/100, this is a high-performing program. The DegreeOutlook Score combines earnings, AI resilience, and ROI — and this program delivers on all three.

Should I worry about AI if I study General Sales at Weber State University?

The 44% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.

Is Weber State University one of the best schools for General Sales?

Among 26 General Sales programs, Weber State University's #5 position reflects consistently above-average results across earnings, ROI, and employment probability.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →