Sales & Marketing at Tuskegee University

Tuskegee, AL · Private nonprofit · Bachelor's Degree · General Sales, Merchandising and Related Marketing Operations
59 /100
DegreeOutlook Score (Base Case)
60
Optimistic
59
Base Case
55
Pessimistic
Earnings $46,303/yr (-15% vs median)
AI Risk High (44% exposed)
Job Market Very Large (499,600 openings/yr)
ROI 6.1x earnings multiple
Ranked #21 of 26 General Sales programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Sales & Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $576K $568K $523K
Earnings Multiple 6.1x 6.1x 5.6x
Probability of Field Employment 49% 44% 35%
DegreeOutlook Score 60 59 55

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$93,760
4-Year Net Price (After Aid)
$131,908
-41% less than sticker · See by income
Median Debt at Graduation
$27,000
7.0 months of Year 1 earnings
Reported Earnings (5 Year)
$62,280
35% growth from Year 1

Program Analysis

At $46,303 per year, Sales & Marketing graduates from Tuskegee University earn below the $54,790 national average. Lower costs or geographic factors may offset the earnings gap.

At 6.1x the cost of in-state tuition, the ten-year earnings outlook represents a strong return. Not exceptional, but meaningfully positive.

AI risk is moderate — 44% task exposure — and the 9% scenario spread suggests disruption would dent but not destroy the earnings outlook.

The $27,000 debt-to-$46,303 income ratio translates to about 7 months of earnings. Standard loan terms should handle this comfortably.

At #21 out of 26 programs, Tuskegee University's financial outcomes for Sales & Marketing trail the majority of peers. The value case depends on other factors.

The five-year earnings trajectory from $46,303 to $62,280 shows 35% growth, reflecting steady but unremarkable salary progression.

About Tuskegee University

A 31% acceptance rate puts Tuskegee University in competitive admissions territory, a compact campus enrolling 2,367 students in Tuskegee, AL. Pell Grant recipients make up 48% of the student body — a marker of economic diversity.

See all programs and financial aid at Tuskegee University →

Top Career Paths

Sales representatives, wholesale and manufacturing, technical and scientific products $100,070/yr
Business teachers, postsecondary $97,270/yr
First-line supervisors of non-retail sales workers $84,130/yr
View all 11 career paths with salary ranges and AI risk →

Compare & Explore

Sales & Marketing at Other Schools

Other Majors at Tuskegee University

Is a Trade Program a Better Fit?

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

How does Tuskegee University's Sales & Marketing program score?
A score of 59/100 reflects decent absolute metrics, but Tuskegee University trails the majority of Sales & Marketing programs on relative rankings. Context matters more than the raw number.
How vulnerable is Sales & Marketing to AI automation?
AI won't 'replace' Sales & Marketing careers outright, but it is likely to reduce the number of job openings. We model 44% task exposure, which compresses field employment probability in our scenarios.
Why are Sales & Marketing earnings lower at Tuskegee University?
Lower starting pay at Tuskegee University may reflect local labor market conditions rather than program quality. Many graduates see convergence with national averages within 3-5 years.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →