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Public Relations & Advertising at Temple University

Philadelphia, PA · Public · Bachelor's Degree · Public Relations, Advertising, and Applied Communication

DegreeOutlook Score (Base Case) — assumes in-state tuition

Optimistic

Base Case

Pessimistic

Earnings $41,165/yr (5% vs median)

AI Risk High (51% exposed)

Job Market Very Large (161,400 openings/yr)

ROI 6.9x earnings multiple (4.1x out-of-state)

Ranked #67 of 183 Public Relations & Advertising programs Top 50%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$621K	$607K	$549K
Earnings Multiple (In-State)	7.0x	6.9x	6.2x
Earnings Multiple (Out-of-State)	4.1x	4.1x	3.7x
Probability of Field Employment	62%	55%	40%
DegreeOutlook Score	52	51	50

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)

$88,328

Out-of-state: $149,848 (4.1x ROI)

4-Year Net Price (After Aid)

$116,876

-32% less than sticker · See by income

Median Debt at Graduation

$23,827

6.9 months of Year 1 earnings

Reported Earnings (5 Year)

$63,387

54% growth from Year 1

Program Analysis

Graduates earn $41,165/yr, roughly in line with the $39,349 national median for Public Relations & Advertising. The value proposition here depends on cost, not earnings.

At 6.9x the cost of in-state tuition, the ten-year earnings outlook represents a strong return. Not exceptional, but meaningfully positive.

AI risk is moderate — 51% task exposure — and the 12% scenario spread suggests disruption would dent but not destroy the earnings outlook.

The $23,827 debt-to-$41,165 income ratio translates to about 7 months of earnings. Standard loan terms should handle this comfortably.

Ranked #67 out of 183 programs, Temple University's Public Relations & Advertising offering sits in the upper half but doesn't break into the top tier.

Earnings growth from $41,165 to $63,387 over five years (54% increase) indicates that graduates in this field see meaningful salary progression.

About Temple University

Temple University accepts 83% of applicants — an open-access institution by design, serving a student body of 21,249 in Philadelphia, PA.

See all programs and financial aid at Temple University →

Top Career Paths

Human resources managers $140,030/yr

Public relations managers $138,520/yr

Training and development managers $127,090/yr

View all 17 career paths with salary ranges and AI risk →

Compare & Explore

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Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

How does Temple University's Public Relations & Advertising program score?

This program scores 51/100, reflecting respectable but not exceptional financial outcomes for Public Relations & Advertising graduates.

How vulnerable is Public Relations & Advertising to AI automation?

AI won't 'replace' Public Relations & Advertising careers outright, but it is likely to reduce the number of job openings. We model 51% task exposure, which compresses field employment probability in our scenarios.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →