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Specialized Sales at Stephen F Austin State University

Nacogdoches, TX · Public · Bachelor's Degree · Specialized Sales, Merchandising and Marketing Operations

DegreeOutlook Score (Base Case) — assumes in-state tuition

Optimistic

Base Case

Pessimistic

Earnings $31,329/yr (-15% vs median)

AI Risk High (43% exposed)

Job Market Very Large (499,600 openings/yr)

ROI 12.3x earnings multiple (6.3x out-of-state)

Ranked #21 of 42 Specialized Sales programs Top 50%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Specialized Sales graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$527K	$524K	$488K
Earnings Multiple (In-State)	12.4x	12.3x	11.5x
Earnings Multiple (Out-of-State)	6.4x	6.3x	5.9x
Probability of Field Employment	50%	45%	35%
DegreeOutlook Score	49	48	48

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)

$42,400

Out-of-state: $82,720 (6.3x ROI)

4-Year Net Price (After Aid)

$60,608

-43% less than sticker · See by income

Reported Earnings (5 Year)

$50,026

60% growth from Year 1

Program Analysis

At $31,329/yr, Specialized Sales graduates from Stephen F Austin State University land near the $36,662 national average — neither a standout nor a red flag.

The 12.3x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.

AI risk is moderate — 43% task exposure — and the 7% scenario spread suggests disruption would dent but not destroy the earnings outlook.

Ranked #21 out of 42 programs, Stephen F Austin State University's Specialized Sales offering sits in the upper half but doesn't break into the top tier.

Earnings growth from $31,329 to $50,026 over five years (60% increase) indicates that graduates in this field see meaningful salary progression.

About Stephen F Austin State University

With 88% of applicants admitted, Stephen F Austin State University prioritizes broad access, serving 8,746 students in Nacogdoches, TX.

See all programs and financial aid at Stephen F Austin State University →

Top Career Paths

Marketing managers $161,030/yr

Models $89,990/yr

First-line supervisors of non-retail sales workers $84,130/yr

View all 11 career paths with salary ranges and AI risk →

Compare & Explore

Specialized Sales at Other Schools

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Is a Trade Program a Better Fit?

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

How does Stephen F Austin State University's Specialized Sales program score?

This program scores 48/100 — on the lower end for Specialized Sales. Prospective students should carefully weigh costs against likely earnings.

How vulnerable is Specialized Sales to AI automation?

AI won't 'replace' Specialized Sales careers outright, but it is likely to reduce the number of job openings. We model 43% task exposure, which compresses field employment probability in our scenarios.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →