Public Relations & Advertising at Oakland University

Rochester Hills, MI · Public · Bachelor's Degree · Public Relations, Advertising, and Applied Communication
45 /100
DegreeOutlook Score (Base Case) — assumes in-state tuition
46
Optimistic
45
Base Case
45
Pessimistic
Earnings $40,299/yr (2% vs median)
AI Risk High (51% exposed)
Job Market Very Large (161,400 openings/yr)
ROI 8.1x earnings multiple (5.1x out-of-state)
Ranked #99 of 183 Public Relations & Advertising programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $474K $476K $453K
Earnings Multiple (In-State) 8.1x 8.1x 7.7x
Earnings Multiple (Out-of-State) 5.1x 5.1x 4.9x
Probability of Field Employment 62% 55% 40%
DegreeOutlook Score 46 45 45

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)
$58,776
Out-of-state: $92,752 (5.1x ROI)
4-Year Net Price (After Aid)
$54,336
8% less than sticker · See by income
Median Debt at Graduation
$24,950
7.4 months of Year 1 earnings

Program Analysis

Oakland University's Public Relations & Advertising program produces graduates earning $40,299/yr — within striking distance of the $39,349 national average for this field.

At 8.1x the cost of in-state tuition, the ten-year earnings outlook represents a strong return. Not exceptional, but meaningfully positive.

AI risk is moderate — 51% task exposure — and the 4% scenario spread suggests disruption would dent but not destroy the earnings outlook.

The $24,950 debt-to-$40,299 income ratio translates to about 7 months of earnings. Standard loan terms should handle this comfortably.

At #99 out of 183 programs, Oakland University's financial outcomes for Public Relations & Advertising trail the majority of peers. The value case depends on other factors.

About Oakland University

A 70% acceptance rate means Oakland University is accessible to most applicants, enrolling 12,450 students in Rochester Hills, MI.

See all programs and financial aid at Oakland University →

Top Career Paths

Human resources managers $140,030/yr
Public relations managers $138,520/yr
Training and development managers $127,090/yr
View all 17 career paths with salary ranges and AI risk →

Compare & Explore

Public Relations & Advertising at Other Schools

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For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

How does Oakland University's Public Relations & Advertising program score?
This program scores 45/100 — on the lower end for Public Relations & Advertising. Prospective students should carefully weigh costs against likely earnings.
How vulnerable is Public Relations & Advertising to AI automation?
AI won't 'replace' Public Relations & Advertising careers outright, but it is likely to reduce the number of job openings. We model 51% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →