Communication and Media Studies at Luther College
Decorah, IA · Private nonprofit · Bachelor's Degree
DegreeOutlook Score (Base Case)
32
Optimistic
31
Base Case
24
Pessimistic
Earnings
$42,012/yr (20% vs median)
AI Risk
High (55% exposed)
Job Market
Large (83,300 openings/yr)
ROI
2.6x earnings multiple
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Communication and Media Studies graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $520K | $517K | $478K |
| Earnings Multiple | 2.6x | 2.6x | 2.4x |
| Probability of Field Employment | 46% | 40% | 29% |
| DegreeOutlook Score | 32 | 31 | 24 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition (Sticker)
$201,280
Median Debt at Graduation
$27,000
7.7 months of Year 1 earnings
Reported Earnings (5 Year)
$52,931
26% growth from Year 1
About Luther College
Luther College has a 73% acceptance rate, making it broadly accessible, a smaller institution with 1,454 students in Decorah, IA. The average net cost of $102,540 over four years represents a 49% discount from published tuition.
See all programs and financial aid at Luther College →Top Career Paths
Public relations managers
$138,520/yr
Fundraising managers
$123,480/yr
Communications teachers, postsecondary
$77,800/yr
Compare & Explore
Communication and Media Studies at Other Schools
Other Majors at Luther College
Consider the Trade Route?
Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.
Frequently Asked Questions
How does Luther College's Communication and Media Studies program score?
This program scores 31/100 — on the lower end for Communication and Media Studies. Prospective students should carefully weigh costs against likely earnings.
How vulnerable is Communication and Media Studies to AI automation?
AI won't 'replace' Communication and Media Studies careers outright, but it is likely to reduce the number of job openings. We model 55% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →