Business at California State University-San Marcos

San Marcos, CA · Public · Bachelor's Degree · Business/Commerce, General
74 /100
DegreeOutlook Score (Base Case) — assumes in-state tuition
74
Optimistic
74
Base Case
69
Pessimistic
Earnings $46,958/yr (-3% vs median)
AI Risk High (46% exposed)
Job Market Very Large (832,900 openings/yr)
ROI 19.6x earnings multiple (7.7x out-of-state)
Ranked #14 of 242 Business/Commerce, General programs Top 10%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Business graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $616K $605K $547K
Earnings Multiple (In-State) 19.9x 19.6x 17.7x
Earnings Multiple (Out-of-State) 7.8x 7.7x 7.0x
Probability of Field Employment 49% 45% 34%
DegreeOutlook Score 74 74 69

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)
$30,956
Out-of-state: $78,476 (7.7x ROI)
4-Year Net Price (After Aid)
$42,200
-36% less than sticker · See by income
Median Debt at Graduation
$20,951
5.4 months of Year 1 earnings
Reported Earnings (5 Year)
$68,281
45% growth from Year 1

About California State University-San Marcos

California State University-San Marcos has a 96% acceptance rate, making it broadly accessible, serving 14,174 students in San Marcos, CA. With 44% of students on Pell Grants, the campus draws from a broad economic spectrum.

See all programs and financial aid at California State University-San Marcos →

Top Career Paths

Chief executives $206,420/yr
Sales managers $138,060/yr
Managers, all other $136,550/yr
View all 16 career paths with salary ranges and AI risk →

Compare & Explore

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Is a Trade Program a Better Fit?

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

What is the DegreeOutlook Score for Business at California State University-San Marcos?
This program scores 74/100 — placing it among the stronger programs for Business nationally. The score reflects above-average earnings, manageable AI risk, and solid financial return.
Will AI replace Business careers?
With 46% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $546,858 in decade earnings vs $615,637 in the optimistic case — a meaningful gap.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →