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Public Relations & Advertising at California Baptist University

Riverside, CA · Private nonprofit · Bachelor's Degree · Public Relations, Advertising, and Applied Communication
28 /100
DegreeOutlook Score (Base Case)
29
Optimistic
28
Base Case
32
Pessimistic
Earnings $32,782/yr (-17% vs median)
AI Risk High (51% exposed)
Job Market Very Large (161,400 openings/yr)
ROI 3.1x earnings multiple
Ranked #178 of 183 Public Relations & Advertising programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.

Optimistic
No Disruption		 Base Case
Gradual AI		 Pessimistic
Aggressive AI
10-Year Earnings $494K $494K $466K
Earnings Multiple 3.1x 3.1x 2.9x
Probability of Field Employment 62% 55% 40%
DegreeOutlook Score 29 28 32

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$158,880
4-Year Net Price (After Aid)
$109,536
31% less than sticker · See by income
Median Debt at Graduation
$23,000
8.4 months of Year 1 earnings
Reported Earnings (5 Year)
$46,015
40% growth from Year 1

Program Analysis

First-year earnings of $32,782 place California Baptist University below the $39,349 national median for Public Relations & Advertising — worth weighing against tuition and cost of living.

At 3.1x tuition cost in decade earnings, the ROI is moderate. This program pays for itself, but it's not a financial slam-dunk.

The 6% difference between AI scenarios reflects partial automation exposure. Some Public Relations & Advertising career paths face displacement, but others in the field are more insulated.

At $23,000 against $32,782/yr in earnings, the debt burden is moderate. Most graduates should manage repayment without extended financial strain.

A #178 ranking among 183 Public Relations & Advertising programs places California Baptist University in the lower half. Price, proximity, and personal fit become the stronger arguments.

A 40% earnings increase from $32,782 to $46,015 over five years is solid — not a moonshot, but evidence of normal career advancement.

About California Baptist University

California Baptist University accepts 74% of applicants — an open-access institution by design, with a mid-sized student body of 7,914 in Riverside, CA. 41% of students receive Pell Grants, indicating strong socioeconomic diversity. After financial aid, the average student pays $109,536 over four years — 31% below sticker price.

See all programs and financial aid at California Baptist University →

Top Career Paths

Human resources managers $140,030/yr
Public relations managers $138,520/yr
Training and development managers $127,090/yr
View all 17 career paths with salary ranges and AI risk →

Compare & Explore

Compare this program → View all 183 schools offering Public Relations & Advertising →

Public Relations & Advertising at Other Schools

Syracuse University ($54,934) Southern Methodist University ($51,828) Brigham Young University ($51,436) Assumption University ($51,114) Miami University-Hamilton ($50,700) Miami University-Middletown ($50,700) Miami University-Oxford ($50,700) National University ($50,070)

Other Majors at California Baptist University

Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing ($92,441) Computer Engineering ($75,087) Civil Engineering ($73,497) Mechanical Engineering ($72,224) Public Administration ($68,682) Business Administration, Management and Operations ($64,987) Accounting and Related Services ($57,485) Computer and Information Sciences, General ($55,001)

Explore the Trade Alternative

Compare Public Relations & Advertising trade programs on TradeSchoolWorth →

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

What does a 28/100 DegreeOutlook Score mean for Public Relations & Advertising at California Baptist University?
At 28/100, the financial outlook is modest. Higher-scoring Public Relations & Advertising programs exist, though non-financial factors may justify this choice.
Should I worry about AI if I study Public Relations & Advertising at California Baptist University?
The 51% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is California Baptist University a good choice for Public Relations & Advertising despite lower starting pay?
Starting salary is one data point. If California Baptist University's tuition is significantly below average, the ROI calculation can still work — lower earnings paired with lower costs can be a reasonable trade.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →