Business Administration at Bethel University

McKenzie, TN · Private nonprofit · Bachelor's Degree · Business Administration, Management and Operations
57 /100
DegreeOutlook Score (Base Case)
57
Optimistic
57
Base Case
51
Pessimistic
Earnings $49,106/yr (5% vs median)
AI Risk High (47% exposed)
Job Market Very Large (1,753,300 openings/yr)
ROI 6.8x earnings multiple
Ranked #771 of 1,169 Business Administration programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Business Administration graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $494K $494K $463K
Earnings Multiple 6.8x 6.8x 6.4x
Probability of Field Employment 47% 43% 32%
DegreeOutlook Score 57 57 51

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$72,672
4-Year Net Price (After Aid)
$87,212
-20% less than sticker · See by income
Median Debt at Graduation
$31,866
7.8 months of Year 1 earnings
Reported Earnings (5 Year)
$49,572
1% growth from Year 1

Program Analysis

First-year earnings of $49,106 track close to the $46,892 national median for Business Administration programs. This is a middle-of-the-road outcome on salary alone.

At 6.8x the cost of in-state tuition, the ten-year earnings outlook represents a strong return. Not exceptional, but meaningfully positive.

AI risk is moderate — 47% task exposure — and the 6% scenario spread suggests disruption would dent but not destroy the earnings outlook.

The $31,866 debt-to-$49,106 income ratio translates to about 8 months of earnings. Standard loan terms should handle this comfortably.

At #771 out of 1,169 programs, Bethel University's financial outcomes for Business Administration trail the majority of peers. The value case depends on other factors.

Earnings growth is modest: $49,106 to $49,572 over five years (1% gain). This field may have a lower salary ceiling than high-growth professions.

About Bethel University

Bethel University has a 97% acceptance rate, making it broadly accessible, a smaller institution with 1,671 students in McKenzie, TN.

See all programs and financial aid at Bethel University →

Top Career Paths

Chief executives $206,420/yr
Computer and information systems managers $171,200/yr
Architectural and engineering managers $167,740/yr
View all 42 career paths with salary ranges and AI risk →

Compare & Explore

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Frequently Asked Questions

How does Bethel University's Business Administration program score?
A score of 57/100 reflects decent absolute metrics, but Bethel University trails the majority of Business Administration programs on relative rankings. Context matters more than the raw number.
How vulnerable is Business Administration to AI automation?
AI won't 'replace' Business Administration careers outright, but it is likely to reduce the number of job openings. We model 47% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →