Public Relations & Advertising at Northern Arizona University
Flagstaff, AZ · Public · Bachelor's Degree · Public Relations, Advertising, and Applied Communication
DegreeOutlook Score (Base Case) — assumes in-state tuition
48
Optimistic
47
Base Case
49
Pessimistic
Earnings
$36,920/yr (-6% vs median)
AI Risk
High (51% exposed)
Job Market
Very Large (161,400 openings/yr)
ROI
10.9x earnings multiple (4.8x out-of-state)
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $558K | $550K | $507K |
| Earnings Multiple (In-State) | 11.0x | 10.9x | 10.0x |
| Earnings Multiple (Out-of-State) | 4.8x | 4.8x | 4.4x |
| Probability of Field Employment | 62% | 55% | 40% |
| DegreeOutlook Score | 48 | 47 | 49 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition, In-State (Sticker)
$50,608
Out-of-state: $115,600 (4.8x ROI)
Median Debt at Graduation
$20,500
6.7 months of Year 1 earnings
Reported Earnings (5 Year)
$54,715
48% growth from Year 1
About Northern Arizona University
A 91% acceptance rate means Northern Arizona University is accessible to most applicants, one of the larger campuses at 23,041 students in Flagstaff, AZ.
See all programs and financial aid at Northern Arizona University →Top Career Paths
Human resources managers
$140,030/yr
Public relations managers
$138,520/yr
Training and development managers
$127,090/yr
Compare & Explore
Public Relations & Advertising at Other Schools
Other Majors at Northern Arizona University
Consider the Trade Route?
Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.
Frequently Asked Questions
What is the DegreeOutlook Score for Public Relations & Advertising at Northern Arizona University?
A score of 47/100 indicates below-average financial outcomes for Public Relations & Advertising. Earnings, ROI, or AI risk factors are pulling the score down.
Will AI replace Public Relations & Advertising careers?
With 51% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $507,404 in decade earnings vs $557,519 in the optimistic case — a meaningful gap.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →