Journalism at Western Kentucky University
Bowling Green, KY · Public · Bachelor's Degree
DegreeOutlook Score (Base Case) — assumes in-state tuition
32
Optimistic
32
Base Case
27
Pessimistic
Earnings
$35,050/yr (2% vs median)
AI Risk
Very High (64% exposed)
Job Market
Large (50,500 openings/yr)
ROI
10.4x earnings multiple (4.4x out-of-state)
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Journalism graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $472K | $475K | $449K |
| Earnings Multiple (In-State) | 10.3x | 10.4x | 9.8x |
| Earnings Multiple (Out-of-State) | 4.4x | 4.4x | 4.2x |
| Probability of Field Employment | 53% | 46% | 31% |
| DegreeOutlook Score | 32 | 32 | 27 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition, In-State (Sticker)
$45,744
Out-of-state: $108,000 (4.4x ROI)
Median Debt at Graduation
$23,250
8.0 months of Year 1 earnings
Reported Earnings (5 Year)
$43,572
24% growth from Year 1
About Western Kentucky University
Western Kentucky University accepts 97% of applicants — an open-access institution by design, with a mid-sized student body of 12,267 in Bowling Green, KY.
See all programs and financial aid at Western Kentucky University →Top Career Paths
Communications teachers, postsecondary
$77,800/yr
Editors
$75,260/yr
Writers and authors
$72,270/yr
Compare & Explore
Journalism at Other Schools
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Frequently Asked Questions
What is the DegreeOutlook Score for Journalism at Western Kentucky University?
A score of 32/100 indicates below-average financial outcomes for Journalism. Earnings, ROI, or AI risk factors are pulling the score down.
Will AI replace Journalism careers?
With 64% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $449,446 in decade earnings vs $471,658 in the optimistic case — a meaningful gap.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →