Marketingat Virginia Commonwealth University
Graduates earn $41,767/yr in their first year — about 8.0% below the national Marketing average. Base-case 10-year earnings $572K; scenarios range from $519K to $583K depending on AI disruption.
What this degree looks like at Virginia Commonwealth University
Graduates earn $41,767/yr, roughly in line with the $45,450 national median for Marketing. The value proposition here depends on cost, not earnings.
At 8.7x the cost of in-state tuition, the ten-year earnings outlook represents a strong return. Not exceptional, but meaningfully positive.
AI risk is moderate — 54% task exposure — and the 11% scenario spread suggests disruption would dent but not destroy the earnings outlook.
With first-year pay of $41,767 far exceeding the $20,500 median debt, the payback timeline is measured in months, not years.
At #289 out of 502 programs, Virginia Commonwealth University's financial outcomes for Marketing trail the majority of peers. The value case depends on other factors.
The five-year earnings trajectory from $41,767 to $61,633 shows 48% growth, reflecting steady but unremarkable salary progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Virginia Commonwealth University's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How Virginia Commonwealth University stacks up against other schools offering this major.
Other top programs at Virginia Commonwealth University
Other highest-scoring programs offered at Virginia Commonwealth University, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at Virginia Commonwealth University
How does Virginia Commonwealth University's Marketing program score?
A score of 54/100 reflects decent absolute metrics, but Virginia Commonwealth University trails the majority of Marketing programs on relative rankings. Context matters more than the raw number.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.