Marketingat Upper Iowa University
Graduates earn $52,313/yr in their first year — about 15.0% above the national Marketing average. Base-case 10-year earnings $545K; scenarios range from $499K to $552K depending on AI disruption.
What this degree looks like at Upper Iowa University
At $52,313 per year, Marketing graduates from Upper Iowa University earn slightly above the $45,450 national median. The premium is real but not dramatic.
At 7.2x the cost of in-state tuition, the ten-year earnings outlook represents a strong return. Not exceptional, but meaningfully positive.
AI risk is moderate — 54% task exposure — and the 10% scenario spread suggests disruption would dent but not destroy the earnings outlook.
The median debt load of $25,000 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.
Ranked #210 out of 502 programs, Upper Iowa University's Marketing offering sits in the upper half but doesn't break into the top tier.
Earnings growth is modest: $52,313 to $59,781 over five years (14% gain). This field may have a lower salary ceiling than high-growth professions.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Upper Iowa University's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How Upper Iowa University stacks up against other schools offering this major.
Other top programs at Upper Iowa University
Other highest-scoring programs offered at Upper Iowa University, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at Upper Iowa University
How does Upper Iowa University's Marketing program score?
This program scores 57/100, reflecting respectable but not exceptional financial outcomes for Marketing graduates.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.