Marketingat University of Wisconsin-Eau Claire
Graduates earn $51,621/yr in their first year — about 14.0% above the national Marketing average. Base-case 10-year earnings $641K; scenarios range from $568K to $662K depending on AI disruption.
What this degree looks like at University of Wisconsin-Eau Claire
At $51,621 per year, Marketing graduates from University of Wisconsin-Eau Claire earn slightly above the $45,450 national median. The premium is real but not dramatic.
The 17.3x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.
AI risk is moderate — 54% task exposure — and the 14% scenario spread suggests disruption would dent but not destroy the earnings outlook.
The median debt load of $19,500 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.
A #31 ranking out of 502 Marketing programs nationally puts University of Wisconsin-Eau Claire in the top 10% — a strong but not elite position.
The five-year earnings trajectory from $51,621 to $75,907 shows 47% growth, reflecting steady but unremarkable salary progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to University of Wisconsin-Eau Claire's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How University of Wisconsin-Eau Claire stacks up against other schools offering this major.
Other top programs at University of Wisconsin-Eau Claire
Other highest-scoring programs offered at University of Wisconsin-Eau Claire, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at University of Wisconsin-Eau Claire
How does University of Wisconsin-Eau Claire's Marketing program score?
A score of 70/100 indicates strong financial outcomes. University of Wisconsin-Eau Claire's Marketing graduates fare well on earnings, job market size, and return on investment.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.