Marketingat University of San Francisco
Graduates earn $44,891/yr in their first year — about 1.0% below the national Marketing average. Base-case 10-year earnings $781K; scenarios range from $668K to $821K depending on AI disruption.
What this degree looks like at University of San Francisco
University of San Francisco's Marketing program produces graduates earning $44,891/yr — within striking distance of the $45,450 national average for this field.
The 3.4x return on tuition is positive but not overwhelming. Financial outcomes depend on keeping costs close to in-state rates.
AI risk is moderate — 54% task exposure — and the 19% scenario spread suggests disruption would dent but not destroy the earnings outlook.
Loan repayment is a non-issue here — $21,250 in median debt clears quickly against $44,891 in annual earnings.
At #255 out of 502 programs, University of San Francisco's financial outcomes for Marketing trail the majority of peers. The value case depends on other factors.
Earnings growth from $44,891 to $91,873 over five years (105% increase) indicates that graduates in this field see meaningful salary progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to University of San Francisco's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How University of San Francisco stacks up against other schools offering this major.
Other top programs at University of San Francisco
Other highest-scoring programs offered at University of San Francisco, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at University of San Francisco
How does University of San Francisco's Marketing program score?
A score of 55/100 reflects decent absolute metrics, but University of San Francisco trails the majority of Marketing programs on relative rankings. Context matters more than the raw number.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.