Home Schools University of Northwestern-St Paul Public Relations & Advertising
Communications · Public Relations & Advertising Rank #125 of 183

Public Relations & Advertisingat University of Northwestern-St Paul

Graduates earn $41,278/yr in their first year — about 5.0% above the national Public Relations & Advertising average. Base-case 10-year earnings $536K; scenarios range from $497K to $542K depending on AI disruption.

Saint Paul, MN Private nonprofit Bachelor's Degree
DegreeOutlook Score
42 AVERAGE
43
Optimistic
41
Pessimistic
Earnings
$41,278
1-year post-graduation
ROI
2.7x
Earnings : tuition
10-yr Base
$536K
Cumulative base-case earnings
AI Risk
High
53% task exposure
Program Analysis

What this degree looks like at University of Northwestern-St Paul

First-year earnings of $41,278 track close to the $39,349 national median for Public Relations & Advertising programs. This is a middle-of-the-road outcome on salary alone.

The 3.6x return on tuition is positive but not overwhelming. Financial outcomes depend on keeping costs close to in-state rates.

AI risk is moderate — 51% task exposure — and the 8% scenario spread suggests disruption would dent but not destroy the earnings outlook.

At #125 out of 183 programs, University of Northwestern-St Paul's financial outcomes for Public Relations & Advertising trail the majority of peers. The value case depends on other factors.

The five-year earnings trajectory from $41,278 to $54,276 shows 31% growth, reflecting steady but unremarkable salary progression.

AI Outlook Integration

Three scenarios, ten years out

Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.

Pessimistic
Mass Automation
$497K
10-year cumulative earnings
Scenario Score41/100
Earnings Multiple3.4x
Base Case
Moderate Integration
$536K
10-year cumulative earnings
Scenario Score42/100
Earnings Multiple3.6x
Optimistic
AI Augmentation
$542K
10-year cumulative earnings
Scenario Score43/100
Earnings Multiple3.7x
Earnings Trajectory

10 year projection

Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to University of Northwestern-St Paul's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.

Career Paths

Where Public Relations & Advertising graduates typically work

Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.

1
Human resources managers
+5.0% 10-yr growth · 17,900 openings/yr
$140,030/yr
Moderate
2
Public relations managers
+5.0% 10-yr growth · 6,600 openings/yr
$138,520/yr
High
3
Training and development managers
+5.8% 10-yr growth · 3,800 openings/yr
$127,090/yr
High
4
Advertising and promotions managers
-2.2% 10-yr growth · 2,100 openings/yr
$126,960/yr
Moderate
5
Fundraising managers
+4.2% 10-yr growth · 3,600 openings/yr
$123,480/yr
High
6
Agents and business managers of artists, performers, and athletes
+8.7% 10-yr growth · 2,200 openings/yr
$96,310/yr
High
Source: BLS Occupational Employment & Wage Statistics, May 2024. AI exposure from OpenAI GPTs-are-GPTs and Felten AIOE research.
Compare & Explore

Peer schools offering Public Relations & Advertising

How University of Northwestern-St Paul stacks up against other schools offering this major.

Highest earnings
Syracuse University
NY · Private nonprofit
56
DW Score
$55K
1-yr earn
2.3x
ROI
Southern Methodist University
TX · Private nonprofit
52
DW Score
$52K
1-yr earn
2.0x
ROI
Brigham Young University
UT · Private nonprofit
71
DW Score
$51K
1-yr earn
26.4x
ROI
Top score
Miami University-Hamilton
OH · Public
72
DW Score
$51K
1-yr earn
26.2x
ROI
Miami University-Middletown
OH · Public
72
DW Score
$51K
1-yr earn
26.2x
ROI
Also at University of Northwestern-St Paul

Other top programs at University of Northwestern-St Paul

Other highest-scoring programs offered at University of Northwestern-St Paul, ranked by DegreeOutlook Score.

Consider the trade route

Not sure a 4-year degree is the right path? Trade programs in Public Relations & Advertising offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.

Compare Public Relations & Advertising trade programs on TradeSchoolOutlook →
FAQ

Frequently asked about Public Relations & Advertising at University of Northwestern-St Paul

How does University of Northwestern-St Paul's Public Relations & Advertising program score?

This program scores 42/100 — on the lower end for Public Relations & Advertising. Prospective students should carefully weigh costs against likely earnings.

How vulnerable is Public Relations & Advertising to AI automation?

AI won't 'replace' Public Relations & Advertising careers outright, but it is likely to reduce the number of job openings. We model 51% task exposure, which compresses field employment probability in our scenarios.