Marketingat University of North Florida
Graduates earn $43,720/yr in their first year — about 4.0% below the national Marketing average. Base-case 10-year earnings $582K; scenarios range from $526K to $594K depending on AI disruption.
What this degree looks like at University of North Florida
Graduates earn $43,720/yr, roughly in line with the $45,450 national median for Marketing. The value proposition here depends on cost, not earnings.
Every dollar of in-state tuition returns an estimated 22.8x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.
Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 12% gap from the optimistic case.
With first-year pay of $43,720 far exceeding the $15,000 median debt, the payback timeline is measured in months, not years.
At #65 of 502 nationally, this is a top-5% Marketing program. Financial outcomes consistently outperform the vast majority of peers.
Earnings grow from $43,720 to $63,817 over five years — a 46% increase that's moderate and in line with typical career progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to University of North Florida's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How University of North Florida stacks up against other schools offering this major.
Other top programs at University of North Florida
Other highest-scoring programs offered at University of North Florida, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at University of North Florida
What is the DegreeOutlook Score for Marketing at University of North Florida?
A score of 66/100 puts this program in competitive territory — solid outcomes, though not at the top of the Marketing field.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $525,614 in decade earnings vs $594,235 in the optimistic case — a meaningful gap.
What makes University of North Florida's Marketing program stand out?
Ranked #65 of 502 programs nationally, University of North Florida lands in the top 25%. The ranking reflects a combination of graduate earnings, return on investment, and job market alignment.