Marketing at University of Hawaii at Manoa
Honolulu, HI · Public · Bachelor's Degree
DegreeOutlook Score (Base Case) — assumes in-state tuition
46
Optimistic
46
Base Case
42
Pessimistic
Earnings
$34,383/yr (-24% vs median)
AI Risk
Very High (54% exposed)
Job Market
Very Large (204,300 openings/yr)
ROI
10.9x earnings multiple (3.9x out-of-state)
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $534K | $529K | $488K |
| Earnings Multiple (In-State) | 11.0x | 10.9x | 10.0x |
| Earnings Multiple (Out-of-State) | 3.9x | 3.9x | 3.6x |
| Probability of Field Employment | 50% | 44% | 32% |
| DegreeOutlook Score | 46 | 46 | 42 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition, In-State (Sticker)
$48,744
Out-of-state: $136,872 (3.9x ROI)
Median Debt at Graduation
$18,125
6.3 months of Year 1 earnings
Reported Earnings (5 Year)
$52,161
52% growth from Year 1
About University of Hawaii at Manoa
With a 70% acceptance rate, University of Hawaii at Manoa is moderately selective, enrolling 14,306 students in Honolulu, HI.
See all programs and financial aid at University of Hawaii at Manoa →Top Career Paths
Marketing managers
$161,030/yr
Sales managers
$138,060/yr
Advertising and promotions managers
$126,960/yr
Compare & Explore
Marketing at Other Schools
Other Majors at University of Hawaii at Manoa
Is a Trade Program a Better Fit?
For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.
Frequently Asked Questions
What does a 46/100 DegreeOutlook Score mean for Marketing at University of Hawaii at Manoa?
At 46/100, the financial outlook is modest. Higher-scoring Marketing programs exist, though non-financial factors may justify this choice.
Should I worry about AI if I study Marketing at University of Hawaii at Manoa?
The 54% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is University of Hawaii at Manoa a good choice for Marketing despite lower starting pay?
Starting salary is one data point. If University of Hawaii at Manoa's tuition is significantly below average, the ROI calculation can still work — lower earnings paired with lower costs can be a reasonable trade.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →