Marketing at University of Alabama in Huntsville
Huntsville, AL · Public · Bachelor's Degree
DegreeOutlook Score (Base Case) — assumes in-state tuition
48
Optimistic
47
Base Case
42
Pessimistic
Earnings
$40,225/yr (-11% vs median)
AI Risk
Very High (54% exposed)
Job Market
Very Large (204,300 openings/yr)
ROI
10.2x earnings multiple (4.9x out-of-state)
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $477K | $479K | $452K |
| Earnings Multiple (In-State) | 10.1x | 10.2x | 9.6x |
| Earnings Multiple (Out-of-State) | 4.8x | 4.9x | 4.6x |
| Probability of Field Employment | 50% | 44% | 32% |
| DegreeOutlook Score | 48 | 47 | 42 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition, In-State (Sticker)
$47,080
Out-of-state: $98,648 (4.9x ROI)
Median Debt at Graduation
$15,250
4.5 months of Year 1 earnings
About University of Alabama in Huntsville
University of Alabama in Huntsville has a 74% acceptance rate, making it broadly accessible, enrolling 6,650 students in Huntsville, AL.
See all programs and financial aid at University of Alabama in Huntsville →Top Career Paths
Marketing managers
$161,030/yr
Sales managers
$138,060/yr
Advertising and promotions managers
$126,960/yr
Compare & Explore
Marketing at Other Schools
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For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.
Frequently Asked Questions
What is the DegreeOutlook Score for Marketing at University of Alabama in Huntsville?
A score of 47/100 indicates below-average financial outcomes for Marketing. Earnings, ROI, or AI risk factors are pulling the score down.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $451,974 in decade earnings vs $476,802 in the optimistic case — a meaningful gap.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →