Marketingat Taylor University
Graduates earn $49,939/yr in their first year — about 10.0% above the national Marketing average. Base-case 10-year earnings $555K; scenarios range from $506K to $563K depending on AI disruption.
What this degree looks like at Taylor University
Graduates earn $49,939/yr, edging above the $45,450 national average for Marketing — a modest premium that suggests solid regional demand.
An earnings multiple of 3.5x means ten-year projected earnings exceed tuition, but not by a dramatic margin. Returns are positive but modest.
Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 10% gap from the optimistic case.
At $17,682 in median debt against $49,939 in first-year earnings, graduates can expect to clear their loan balance in under six months of full earnings.
Ranked #341 of 502 Marketing programs, Taylor University falls below the median. Stronger options exist, though cost and location may compensate.
Earnings grow from $49,939 to $61,048 over five years — a 22% increase that's moderate and in line with typical career progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Taylor University's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How Taylor University stacks up against other schools offering this major.
Other top programs at Taylor University
Other highest-scoring programs offered at Taylor University, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at Taylor University
What is the DegreeOutlook Score for Marketing at Taylor University?
This program scores 50/100 — a respectable number in isolation, but it ranks in the bottom half of Marketing programs nationally. The field is competitive, and stronger options exist.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $506,172 in decade earnings vs $563,233 in the optimistic case — a meaningful gap.