Marketingat Syracuse University
Graduates earn $57,777/yr in their first year — about 27.0% above the national Marketing average. Base-case 10-year earnings $666K; scenarios range from $586K to $690K depending on AI disruption.
What this degree looks like at Syracuse University
Graduates of Syracuse University's Marketing program earn $57,777/yr in their first year — 27% above the $45,450 national median, a strong market signal for this institution.
The financial case is thin at 2.6x — decade earnings barely exceed the cost of attendance. The value proposition here is driven by factors beyond pure ROI.
Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 15% gap from the optimistic case.
At $26,951 in median debt against $57,777 in first-year earnings, graduates can expect to clear their loan balance in under six months of full earnings.
At #244 of 502 Marketing programs, Syracuse University scores above the median — competitive but not a standout.
Earnings grow from $57,777 to $82,019 over five years — a 42% increase that's moderate and in line with typical career progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Syracuse University's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How Syracuse University stacks up against other schools offering this major.
Other top programs at Syracuse University
Other highest-scoring programs offered at Syracuse University, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at Syracuse University
What is the DegreeOutlook Score for Marketing at Syracuse University?
A score of 56/100 puts this program in competitive territory — solid outcomes, though not at the top of the Marketing field.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $585,784 in decade earnings vs $690,184 in the optimistic case — a meaningful gap.