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Business · Marketing Rank #159 of 502

Marketingat SUNY Brockport

Graduates earn $42,295/yr in their first year — about 7.0% below the national Marketing average. Base-case 10-year earnings $562K; scenarios range from $512K to $572K depending on AI disruption.

Brockport, NY Public Bachelor's Degree
DegreeOutlook Score
61 SOLID
62
Optimistic
55
Pessimistic
Earnings
$42,295
1-year post-graduation
ROI
16.3x
Earnings : in-state tuition
10-yr Base
$562K
Cumulative base-case earnings
AI Risk
Very High
57% task exposure
Program Analysis

What this degree looks like at SUNY Brockport

First-year earnings of $42,295 track close to the $45,450 national median for Marketing programs. This is a middle-of-the-road outcome on salary alone.

The 16.2x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.

AI risk is moderate — 54% task exposure — and the 11% scenario spread suggests disruption would dent but not destroy the earnings outlook.

At $16,562 in median debt against $42,295 in first-year earnings, graduates can expect to clear their loan balance in under six months of full earnings.

Ranked #159 out of 502 programs, SUNY Brockport's Marketing offering sits in the upper half but doesn't break into the top tier.

The five-year earnings trajectory from $42,295 to $60,225 shows 42% growth, reflecting steady but unremarkable salary progression.

AI Outlook Integration

Three scenarios, ten years out

Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.

Pessimistic
Mass Automation
$512K
10-year cumulative earnings
Scenario Score55/100
Earnings Multiple14.7x
Base Case
Moderate Integration
$562K
10-year cumulative earnings
Scenario Score61/100
Earnings Multiple16.2x
Optimistic
AI Augmentation
$572K
10-year cumulative earnings
Scenario Score62/100
Earnings Multiple16.5x
Earnings Trajectory

10 year projection

Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to SUNY Brockport's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.

Career Paths

Where Marketing graduates typically work

Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.

1
Marketing managers
+6.6% 10-yr growth · 34,300 openings/yr
$161,030/yr
High
2
Sales managers
+4.7% 10-yr growth · 49,000 openings/yr
$138,060/yr
Moderate
3
Advertising and promotions managers
-2.2% 10-yr growth · 2,100 openings/yr
$126,960/yr
Moderate
4
Fundraising managers
+4.2% 10-yr growth · 3,600 openings/yr
$123,480/yr
High
5
Web and digital interface designers
+7.0% 10-yr growth · 9,100 openings/yr
$98,090/yr
High
6
Business teachers, postsecondary
+5.7% 10-yr growth · 8,100 openings/yr
$97,270/yr
Moderate
Source: BLS Occupational Employment & Wage Statistics, May 2024. AI exposure from OpenAI GPTs-are-GPTs and Felten AIOE research.
Compare & Explore

Peer schools offering Marketing

How SUNY Brockport stacks up against other schools offering this major.

Highest earnings
University of Pennsylvania
PA · Private nonprofit
67
DW Score
$83K
1-yr earn
3.7x
ROI
Georgetown University
DC · Private nonprofit
64
DW Score
$75K
1-yr earn
3.1x
ROI
Bucknell University
PA · Private nonprofit
62
DW Score
$71K
1-yr earn
2.8x
ROI
Washington University in St Louis
MO · Private nonprofit
51
DW Score
$71K
1-yr earn
1.8x
ROI
Villanova University
PA · Private nonprofit
62
DW Score
$70K
1-yr earn
2.9x
ROI
Also at SUNY Brockport

Other top programs at SUNY Brockport

Other highest-scoring programs offered at SUNY Brockport, ranked by DegreeOutlook Score.

Consider the trade route

Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.

Compare Marketing trade programs on TradeSchoolOutlook →
FAQ

Frequently asked about Marketing at SUNY Brockport

How does SUNY Brockport's Marketing program score?

This program scores 61/100, reflecting respectable but not exceptional financial outcomes for Marketing graduates.

How vulnerable is Marketing to AI automation?

AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.