Marketingat Portland State University
Graduates earn $41,395/yr in their first year — about 9.0% below the national Marketing average. Base-case 10-year earnings $614K; scenarios range from $549K to $631K depending on AI disruption.
What this degree looks like at Portland State University
At $41,395/yr, Marketing graduates from Portland State University land near the $45,450 national average — neither a standout nor a red flag.
The 13.7x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.
AI risk is moderate — 54% task exposure — and the 13% scenario spread suggests disruption would dent but not destroy the earnings outlook.
The median debt load of $18,000 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.
Ranked #162 out of 502 programs, Portland State University's Marketing offering sits in the upper half but doesn't break into the top tier.
Earnings growth from $41,395 to $67,800 over five years (64% increase) indicates that graduates in this field see meaningful salary progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Portland State University's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How Portland State University stacks up against other schools offering this major.
Other top programs at Portland State University
Other highest-scoring programs offered at Portland State University, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at Portland State University
How does Portland State University's Marketing program score?
This program scores 61/100, reflecting respectable but not exceptional financial outcomes for Marketing graduates.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.