Marketingat Ohio University-Lancaster Campus
Graduates earn $55,022/yr in their first year — about 21.0% above the national Marketing average. Base-case 10-year earnings $616K; scenarios range from $550K to $633K depending on AI disruption.
What this degree looks like at Ohio University-Lancaster Campus
At $55,022 per year, Marketing graduates from Ohio University-Lancaster Campus earn slightly above the $45,450 national median. The premium is real but not dramatic.
The 24.9x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.
AI risk is moderate — 54% task exposure — and the 13% scenario spread suggests disruption would dent but not destroy the earnings outlook.
The median debt load of $23,416 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.
Ranked #14 out of 502 programs, Ohio University-Lancaster Campus's Marketing program lands in the top 5% — a strong signal of graduate success.
The five-year earnings trajectory from $55,022 to $72,872 shows 32% growth, reflecting steady but unremarkable salary progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Ohio University-Lancaster Campus's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How Ohio University-Lancaster Campus stacks up against other schools offering this major.
Other top programs at Ohio University-Lancaster Campus
Other highest-scoring programs offered at Ohio University-Lancaster Campus, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at Ohio University-Lancaster Campus
How does Ohio University-Lancaster Campus's Marketing program score?
A score of 72/100 indicates strong financial outcomes. Ohio University-Lancaster Campus's Marketing graduates fare well on earnings, job market size, and return on investment.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.
Why does Ohio University-Lancaster Campus rank so high for Marketing?
The #14 ranking out of 502 programs is driven by strong financial outcomes — graduates earn well, debt is manageable relative to income, and the job market supports the field.